<p>Discover 6 energy and sustainability trends impacting the business world, why they are important for CIOs and IT executives to consider, and simple steps CIOs can take to implement these practices in their enterprise.</p> 

Databases hold a wealth of important information but without proper upkeep it is worthless. Read this white paper to learn how easy it is to prevent huge database errors with data cleansing processes. 

This paper discusses using predictive analytics to improve customer satisfaction. 

The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process. 

This presentation transcript explores the options of moving your contact center applications and Unified Communications strategies to the cloud. Uncover the benefits and opportunities of cloud-based solutions and potential pain points, and get help deciding if the cloud is a good option for your organization. 

This comprehensive white paper discusses the future of contact centers. From tools to strategy this paper covers all you need to know about ensuring that your customer service stays up to date. 

Implementing Enterprise Resource Planning (ERP), Contact Relationship Management (CRM), and Enterprise Asset Management (EAM) is complicated. Here are six simple steps to take to manage that complexity. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

As technology evolves, there is a never-ending question to designers and implementers: "What is coming next?" The answer is "Collaboration." The move to collaboration is strengthened by the actions of Cisco and Microsoft, as they have each unveiled several collaborative technologies and the means to integrate them utilizing Web 2.0 programming. 

Uncover why many organizations require greater simplicity in their unified communications (UC) collaboration tools – for both end-users and IT – in order for their UC strategy to be a success. Learn best practices to integrate UC tools, potential challenges you may face, and more! 

Read this white paper to get a framework, plan and recommended best practices for transforming your siloed contact centers into a multi-channel servicing environment. 

This brief but informative video demonstrates how Melissa Data's Contact Zone software can help you cleanse and validate data for better data quality and output.