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Choosing the Best CRM for Your Organization by Oracle Corporation September 2007 - (Free Research) Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.  (WHITE PAPER) READ ABSTRACT |

Audio Conferencing 2.0: Control Costs & Simplify Administration by Citrix Online September 2009 - (Free Research) In this paper, we're taking audio conferencing to an entirely new level. Built with Web-based administration and control, HiDef Corporate audio conferencing gives you crystal-clear audio plus the tools to extract maximum value from every call.  (WHITE PAPER) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.  (WHITE PAPER) READ ABSTRACT |

Creating Exponential Value Through Intelligent, Enterprise-Wide Web Conferencing Deployments by Microsoft Corporation India Pvt Ltd March 2008 - (Free Research) This paper makes that case that, just like email and telephony, web conferencing should be deployed as part of a regular enterprise-wide toolset.  (WHITE PAPER) READ ABSTRACT |

Get More Value from Audio Conferencing by Citrix Online September 2009 - (Free Research) Listen to this podcast to hear how all-new HiDef Corporate™ leverages the communicative advances of the Internet and next generation telephony to revolutionize the way call conferencing is administered and billed.  (PODCAST) READ ABSTRACT |

Video Conferencing: ROI, TCO and QOS by CDW Corporation November 2009 - (Free Research) This E-Guide will help you develop plans and polices for video conferencing, ensuring you not only meet user demands and improve collaboration, but also deliver measureable ROI.  (E-LEARNING TUTORIAL) READ ABSTRACT |

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar by Citrix Online March 2009 - (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.  (CASE STUDY) READ ABSTRACT |

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (ANALYST REPORT) READ ABSTRACT |

Personalized content and Advertising: How it works by Alcatel-Lucent November 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Personalized content and Advertising by Alcatel-Lucent November 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Business Wire hosts award-winning events for client education with GoToWebinar by Citrix Online June 2009 - (Free Research) Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.  (CASE STUDY) READ ABSTRACT |

Targeted Interactive Advertising: A Killer Revenue App by Alcatel-Lucent November 2009 - (Free Research) Marcio Nespatti, Alcatel-Lucent, discusses the latest research on next generation advertising.  (VIDEO) READ ABSTRACT |

The Virtual Presenter's Series: Start Right. Design Right. Present Right. by Citrix Online August 2009 - (Free Research) View this on-demand Webinar series with Roger Courville, Webinar expert and author of the new book, The Virtual Presenter's Handbook, for a 3-part Webinar series on how to plan, design, and present your own Web events like a pro.  (WEBCAST) READ ABSTRACT |

Videoconferencing Best Practices: Leveraging The Value of a Total Solution by TANDBERG November 2009 - (Free Research) As companies become more global and more virtual, executives are realizing the value of visual communications: Only by seeing the people they’re working with can employees truly collaborate as though they are in the same room, even if they’re continents apart.  (WHITE PAPER) READ ABSTRACT |

Business Together with Microsoft: the unified communications and collaboration solution of Orange Business Services and Microsoft by Orange Business Services July 2009 - (Free Research) With the momentum of IP convergence and the movement toward an all digital world, professional communication systems combining telephony over IP, e-mail, instant messaging and audio/video conferencing services are sparking serious interest due to the benefits they offer. Read on to learn more.  (WHITE PAPER) READ ABSTRACT |

Online IT Training Company Deploys Web Conferencing Service, Saves Time and Money by Microsoft October 2007 - (Free Research) Intelliem provides customized solutions that help companies improve their IT environments and that train workers to use software productively. Intelliem needed a cost-effective Web conferencing service to replace meetings, training sessions, and presentations requiring travel to on-site locations. Microsoft® Office Live Meeting was adopted.  (CASE STUDY) READ ABSTRACT |

The Compelling Case for Conferencing by Microsoft August 2009 - (Free Research) As organizations look for ways to improve business outcomes while reducing costs and encouraging environmental sustainability, many are turning to software-based conferencing and collaboration solutions for audio and Web conferencing. This paper explains some benefits realized by companies who have deployed these unified communications solutions.  (WHITE PAPER) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online June 2009 - (Free Research) This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.  (WHITE PAPER) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online August 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.  (WEBCAST) READ ABSTRACT |

Eight Pitfalls to High-Quality Video Conferencing by Blue Coat October 2009 - (Free Research) According to a recent Nemertes study, a whopping 75% of companies polled indicate they're putting greater emphasis on video conferencing this year. This confirms our ever-growing trend towards the time- and cost-savings of video conferencing. To successfully deploy video conferencing services, avoid these eight common mistakes.  (WHITE PAPER) READ ABSTRACT |

Next Generation Audio Conferencing by Citrix Online September 2009 - (Free Research) This Wainhouse Research application brief explores the results of a groundbreaking survey on the next generation of audio conferencing. Get acquainted with Web-controlled audio conferencing, including business benefits, real-world impact and recommended best practices.  (WHITE PAPER) READ ABSTRACT |

Controlling the Cost of Audio Conferencing by Citrix Online September 2009 - (Free Research) This Wainhouse Research application brief explores the costs of audio conferencing – specifically whether organizations consider cost to be a problem and what they're doing to control it.  (WHITE PAPER) READ ABSTRACT |

Brand Management - Leveraging the Power of Integrated Marketing by SAP AG February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.  (WHITE PAPER) READ ABSTRACT |

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