Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 

The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

While Agile development is designed to increase efficiency, it can also introduce risk as testing cycles get condensed and serious bugs can get overlooked. In this whitepaper, learn how Coverity can help you assure the quality, security and safety of your code in Agile or hybrid development environments. 

Learn how to stay ahead of the competition in a global marketplace while increasing operations and adopting real-time systems and tools to allow instant decision-making. 

This paper encourages all businesses to consider a more formal "green" strategy in regards to client computing and the technology refresh cycle. The timing could not be better. There is also a business case to be made that the 'business as usual' environment could view the "green" initiative as a compelling event unto itself. 

<p>In this exclusive E-Guide from SearchUnifiedCommunications.com, learn more about the intelligent network and how telepresence and visual collaboration is changing the modern enterprise. Uncover the extranet and desktop video requirements driving 2012 telepresence trends and how the iPad is changing enterprise video-conferencing strategies.</p> 

<p>This video examines various types of collaboration, including conferencing, video, and instant messaging. Discover how integrating communications can increase resource utilization, strengthen security, and reduce costs.</p> 

Web collaboration solutions are emerging as one of the building blocks of those applications. 

This video describes how to deliver unified communications (UC) quickly, easily, and to virtually any users in any location with a comprehensive, hosted, fully managed UC solution.