This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

Read this expert e-book by BI visionary Wayne Eckerson and gain insight into the growing adoption rates of big data technology and learn why companies are finally recognizing its many benefits. Eckerson offers a comparison of open-source options and analytical platforms, and also dives into an analysis on the varying types of processing systems. 

The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 

This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

This white paper presents the results of a total cost of ownership (TCO) analysis comparing premise-based and hosted contact center platforms. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Voice over Internet Protocol is the future of enterprise telecommunications. Find out if VoIP is the right choice for your company right now. Discover the benefits VoIP has to offer and how to overcome potential pitfalls during deployment. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

This quarters figures compiled by jobadswatch.co.uk show that during the fourth quarter of 2010 the IT jobs market for permanent staff being recruited by software houses and consultancies is up by 8.1%. The growth in demand for IT staff in this sector shows 27.3% more vacancies being advertised than a year ago. 

With the announcement of Android 2.2, code named "Froyo," Google targets the enterprisemarket for the first time. This release has features to enable devices that can be grantedsupport under the "appliance level" of the Gartner Managed Diversity Framework. 

<p>Despite increased storage budgets, customers are still struggling to manage the proliferation of data. This expert e-guide takes a closer look at the evolving storage landscape and discusses emerging data management tools and predictions for the future.</p>