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Case Study: Unified Communications and Indiana University Medical Group by CDW Corporation

September 01, 2009 - (Free Research)
When outdated equipment and disparate systems were hampering in-house communications, customer service, and workflow, Indiana University Medical Group turned to CDW for a three-part Cisco solution. This case study gives details on the benefits they gained. 
(CASE STUDY) READ ABSTRACT |

Increase Profits and Customer Satisfaction in the Communications Industry by Infor CRM

December 05, 2008 - (Free Research)
Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth. 
(WHITE PAPER) READ ABSTRACT |

Maximize Business Results Online: How Web Content Management Technology is Transforming Digital Marketing by SDL Tridion

March 02, 2009 - (Free Research)
This report is a guide for identifying best practices in online content Research Benchmark management and maximizing business benefits of the web. The findings highlight the strategic value of web content management and link the technology and practices of Best-in-Class organizations to top line revenue, customer loyalty, and customer experience. 
(ANALYST REPORT) READ ABSTRACT |

Sales and Marketing: The New Power Couple by Microsoft

December 01, 2008 - (Free Research)
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. 
(WHITE PAPER) READ ABSTRACT |

Data Quality: A Survival Guide For Marketing by SAP AG

June 02, 2009 - (Free Research)
Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. 
(WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 2 by SAP AG

August 01, 2007 - (Free Research)
Anticipating customer needs is a better predictor of success than just responding to what customers say they want. Read this white paper to learn how you can create a unique customer experience by anticipating customers' lifestyle needs and demands. 
(WHITE PAPER) READ ABSTRACT |

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP AG

January 01, 2006 - (Free Research)
SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. 
(WHITE PAPER) READ ABSTRACT |

Web Self-Service: The Cornerstone of Multi-Channel Customer Experience Management by IntelliResponse

October 14, 2009 - (Free Research)
In today’s highly competitive economic climate, there is no margin for error when it comes to attracting and retaining customers. Businesses must now offer more channels of communication, more customer options, and faster responses than ever before. 
(WHITE PAPER) READ ABSTRACT |

Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining by SPSS Inc. Worldwide Headquarters

May 04, 2009 - (Free Research)
This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. 
(CASE STUDY) READ ABSTRACT |

Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty by Pivotal CRM, a CDC Software solution

February 20, 2009 - (Free Research)
This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity. 
(WHITE PAPER) READ ABSTRACT |

Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? by Oracle Corporation

October 02, 2009 - (Free Research)
According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle. 
(WHITE PAPER) READ ABSTRACT |

Retail Today: Understand Customers, Anticipate Needs, and Inspire Loyalty by SAP AG

December 01, 2007 - (Free Research)
Read how the software and tools SAP provides can help retailers succeed today by understanding their customers, anticipating their needs, and inspiring their loyalty as long-term customers by meeting those needs as they arise. 
(WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3 by SAP AG

August 01, 2007 - (Free Research)
The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors. 
(WHITE PAPER) READ ABSTRACT |

Channel Sales Management: New Applications for High-Tech Vendors by SAP AG

January 23, 2009 - (Free Research)
Channel management is a pressing issue for high-tech manufacturers that sell through partners. IDC believes that companies that leverage channels partners should begin to integrate channel management into broader corporate infrastructure applications that include the supply chain and potentially PLM applications. 
(WHITE PAPER) READ ABSTRACT |

Boost ROI with Faster, Easier, VISUAL Analytics by SPSS Inc. Worldwide Headquarters

February 24, 2009 - (Free Research)
Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul> 
(WEBCAST) READ ABSTRACT |

SPSS Text Analysis for Surveys 3.0: Get the Most Out of Open-Ended Text Responses by SPSS Inc. Worldwide Headquarters

February 12, 2009 - (Free Research)
Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data. 
(WEBCAST) READ ABSTRACT |

Turning Results into Rewards: Survey Analysis and Reporting by SPSS Inc. Worldwide Headquarters

February 26, 2009 - (Free Research)
Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference. 
(WEBCAST) READ ABSTRACT |

Collision-Free Residential Access: Deliver High Throughput, Reliability, and Scalability with Point-to-Multipoint Wireless Broadband Networks by Motorola, Inc.

December 01, 2009 - (Free Research)
In the highly competitive wireless communications market, dissatisfied customers can and do change providers virtually as soon as they have a poor service experience. Read this paper to learn how some service providers are able to keep their customers satisfied -- satisfied enough to refer friends and neighbors. 
(WHITE PAPER) READ ABSTRACT |

Financial Services Company Gains Improved Sales Performance with Easy-to-Use Solution by Microsoft

January 01, 2008 - (Free Research)
Security Benefit needed a customer relationship management (CRM) solution that would provide its remote sales force with access to real-time information. In July 2007, the company implemented Microsoft Dynamics™ CRM 3.0. Now, Security Benefit gains from increased agility, new sales opportunities, and reduced IT costs. 
(CASE STUDY) READ ABSTRACT |

A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation

November 02, 2009 - (Free Research)
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking. 
(WHITE PAPER) READ ABSTRACT |

Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft

April 08, 2009 - (Free Research)
In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. 
(WHITE PAPER) READ ABSTRACT |

CRM and Social Networking: Engaging the Social Customer by Microsoft

June 09, 2009 - (Free Research)
As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. 
(WHITE PAPER) READ ABSTRACT |

Introduction to Microsoft Dynamics CRM Online by Microsoft

September 09, 2009 - (Free Research)
This webcast, with an introduction from Steve Ballmer, Microsoft CEO, examines the importance of CRM software has on a company’s bottom line. 
(WEBCAST) READ ABSTRACT |

Improve Customer Relationships Using the 2007 Office System by Microsoft

September 09, 2009 - (Free Research)
This webcast demonstrates how Microsoft software can help you develop more profitable customer relationships by simplifying how your employees work with colleagues, partners, and customers. 
(WEBCAST) READ ABSTRACT |

Driving Business Process Productivity by Tuning Your Customer-Centric Business Processes for Profit by Microsoft

September 09, 2009 - (Free Research)
This webcast demonstrates how Microsoft Dynamics CRM can be used to capture and manage structured and unstructured sales and marketing customer data within a single, integrated system can help increase your organization's return on investment. 
(WEBCAST) READ ABSTRACT |

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