In this paper, you’ll find more details about the trends driving online marketing and advice on how to develop your online marketing strategy to reach goals and deliver maximum value from Web initiatives. 

This webcast discusses strategies and advantages for leveraging web content management to improve your online marketing initiatives. 

This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments. 

Check out this case study to learn about the solution one company deployed to solve their content management challenges. In this brief study you'll receive an overview of the technology chosen by AssureVault, gain an understanding of its benefits, and learn how this solution is capable of addressing unforeseen problems later down the road. 

Social service agencies are experiencing challenges with manual processes. Advanced case management strategies are being implemented to streamline these processes and foster greater insight, collaboration and decision-making capabilities. This white paper explains how one such solution allows you automate these processes to elevate processing. 

Condé Nast Digital manages the online presence for the content of digital magazines such as Vogue and Wired. Read this brief case study to learn about the application server they looked to when they wanted to improve the performance of their Java infrastructure. 

To ensure the reliability of its applications, lead generation and email marketing company Intela deployed VMware vFabric tc Server. Read this case study to learn how tc Server helped Intela increase productivity, improve application performance and availability, save on costs and more. 

In this week’s Computer Weekly, we talk to the British Library about the enormous storage challenges of digitising its printed archive; we examine the state of the UK IT jobs market and the skills that are most in demand by employers; and we look at case studies of the best virtualisation projects. Download the new issue now. 

This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions. 

<p>When 20^th Century Fox needed to find a way to increase its software performance and provide users with faster online transaction processing they turned to performance testing software. Read this brief case study to learn how easy the system was to implement and the benefits that Fox was able to see.</p> 

This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 

Typically, the IT operations team's main focus is on maximizing availability and performance of servers. And many times they ignore the need for security, assuming that added security software will affect performance, leaving servers completely vulnerable. This brief explores the need for IT operations teams to address security and risk management.