In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 

In this exclusive podcast, listen as Steve Mallard, IT manager and computer IT master teacher at the Tennessee Technology Center, discusses IT consumerication and Mallard's advice on how to prepare students for careers in IT. 

Insurance organizations are turning to advanced case management solutions to overcome challenges from manual processes and legacy systems no longer equipped to handle today's influx of info. This paper outlines how one advanced case management option can facilitate better collaboration and analytics, both of which can help detect fraud quicker. 

Cleantech is emerging as a suitable alternative source of energy or a means of reducing  consumption of expensive resources, this report from Grant Thornton reveals. 

Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. 

Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. 

The majority of user authentication schemes today still use userid and password. The burden to users of managing large numbers of userids and passwords has led to proposals for Federated Identity systems, where a single set of credentials can be used to authenticate with several organisations, which have agreed to work together as a federation. 

Operational dexterity is essential in today's globally competitive business environment. A predictive analytics solution can help you achieve this level of agility. This webcast from IBM outlines a predictive operational analytics option that enables you to capture and integrate data to determine future outcomes and make better decisions. 

The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process