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The global state of the PMO: The IT perspective by ComputerWeekly.com

May 05, 2011 - (Free Research)
This benchmarking study from ESI International identifies the trends impacting the project management function in IT industry in three areas: PMO maturity, measuring and reporting on PMO effectiveness, as well as training involvement. 
(IT BRIEFING) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

February 07, 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 
(ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 04, 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 
(WEBCAST) READ ABSTRACT |

Increasing Marketing Campaign Profitability with Predictive Analytics by IBM

February 20, 2011 - (Free Research)
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects. 
(WHITE PAPER) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing by Infor CRM

January 2012 - (Free Research)
This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns. 
(VIDEO) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 
(ANALYST REPORT) READ ABSTRACT |

Socialbomb Works with Riverbed in the Cloud to Keep TV Fan Base Engaged Online by Riverbed Technology, Inc.

November 2011 - (Free Research)
This case study examines how one company chose Riverbed® Stingray™ Traffic Manager to ensure that its advanced social network projects remained online, and that they provided detailed reporting during traffic spikes.  
(CASE STUDY) READ ABSTRACT |

Marketing Analytics by Oracle Corporation

July 2008 - (Free Research)
Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn more. 
(DATA SHEET) READ ABSTRACT |

Customer Data Management- Breaking down data silos for improved business outcomes by Equifax

December 2011 - (Free Research)
This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues. 
(WHITE PAPER) READ ABSTRACT |

Managing the customer experience across channels -- a manager's guide by Oracle Corporation

May 2011 - (Free Research)
This eBook explores optimizing and analyzing data collected from each channel and how to apply the findings to a customer experience management (CEM) strategy. 
(WHITE PAPER) READ ABSTRACT |

Business Analytics Clients Build a Smarter Planet by IBM

November 2011 - (Free Research)
This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles. 
(VIDEO)

Next-Generation Analytics: Simpler, Faster, Smarter featuring Forrester Research by Sybase, Inc.

December 2011 - (Free Research)
Watch this webcast and join James Kobielus of Forrester Research, Sybase and Fuzzy Logix to learn how to put the power of complex, advanced analytics into the hands of non-technical knowledge workers and clients. You will learn why companies are turning to in-database analytics to gain faster insight into data. 
(WEBCAST) READ ABSTRACT |

Presentation Transcript: Considerations for Building a Successful Desktop Virtualization Pilot Program by Dell, Inc. and Intel

May 2011 - (Free Research)
This presentation transcript highlights Brian Madden and other industry experts as they review the differences among a proof of concept, a trial, and a pilot desktop virtualization program. Learn why a pilot desktop virtualization program is successful and more. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Considerations for Building a Successful Desktop Virtualization Pilot Program by Dell, Inc. and Intel

April 2011 - (Free Research)
In this video presentation, the experts will discuss the differences among a proof of concept, a trial and a pilot desktop virtualization program.  In addition, they’ll explain the reasons why a desktop virtualization pilot program is key to defining the success of an actual implantation. 
(VIDEO) READ ABSTRACT |

Turbocharge Analytics with Big Data and Data Virtualization by Composite Software

June 2011 - (Free Research)
As the fastest growing segment in the business intelligence software industry, analytics are red hot. This white paper introduces the big data analytics opportunity, big data integration challenges, and the data virtualization solutions that can address these challenges. 
(WHITE PAPER) READ ABSTRACT |

Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.

April 2009 - (Free Research)
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business. 
(WHITE PAPER) READ ABSTRACT |

STA Travel’s Website Performance Flys with Riverbed by Riverbed Technology, Inc.

November 2011 - (Free Research)
The company turned to the Riverbed® Stingray™ Traffic Manager for support. This cost-effective solution deployed quickly, improved the website’s performance and uptime, and provided a superior online experience for its customers. 
(CASE STUDY) READ ABSTRACT |

Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel by Ektron, Inc.

December 2011 - (Free Research)
Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries. 
(WHITE PAPER) READ ABSTRACT |

The global state of the project management office by ComputerWeekly.com

May 2011 - (Free Research)
This global benchmarking study from ESI international identifies the key challenges and successes experienced by project and programme management offices (PMO) and draws recommendations for the future. 
(IT BRIEFING) READ ABSTRACT |

Windows Azure Programming Model by Microsoft

December 2011 - (Free Research)
Read this white paper to learn how the new Windows Azure programming model helps developers create applications that are easier to administer, more available, and more scalable than those built in the traditional Windows Server environment. 
(WHITE PAPER) READ ABSTRACT |

CW+: Open Group technical report: IT Specialist Certification (ITSC) accreditation requirements by ComputerWeekly.com

October 2010 - (Free Research)
The Open Group IT Specialist Certification Program (the Program) is designed to validate the existence of those qualities and skills in a professional that enable the effective development, implementation, and operation of IT solutions. 
(WHITE PAPER) READ ABSTRACT |

SCA: Bringing Modern SOA Programming to Tuxedo by Oracle Corporation

March 2010 - (Free Research)
This white paper provides an introduction into this new SCA-based programming model for Tuxedo that allows customers to quickly develop and compose SOA-based applications. 
(WHITE PAPER) READ ABSTRACT |

IDC Case Study: Optimizing eCommerce Decisions at TIAA-CREF by Oracle Corporation

December 2010 - (Free Research)
This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions. 
(CASE STUDY) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

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