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CRM without Compromise: A Strategy for Profitable Growth by SAP America Inc.
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Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive

September 30, 2009 - (Free Research)
Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness. 
(CASE STUDY) READ ABSTRACT |

Increase Your Returns Using Event-Based Marketing by Infor CRM

July 22, 2009 - (Free Research)
Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. 
(WHITE PAPER) READ ABSTRACT |

Accelerated Process Development and Execution in Large IP Service and Network Migration Programs by Alcatel-Lucent

March 26, 2009 - (Free Research)
The lessons from this whitepaper are applicable to a wide array of IP transformation programs and technically complex change management projects. 
(WHITE PAPER) READ ABSTRACT |

Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft

September 09, 2009 - (Free Research)
Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. 
(WEBCAST) READ ABSTRACT |

The Capital Delivery Revolution and Technology: Connecting Capital Planning, Construction, and Everything in Between by Oracle Corporation

January 01, 2009 - (Free Research)
This white paper recognizes three principal solution areas in the capital project delivery lifecycle: project design, project execution, and organizational governance. In particular, it addresses the area of project execution and the means available today to drive successful project delivery on a consistent basis. 
(WHITE PAPER) READ ABSTRACT |

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst

October 19, 2009 - (Free Research)
In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst. 
(CASE STUDY) READ ABSTRACT |

Requirements engineering for the automotive industry. by IBM

March 31, 2009 - (Free Research)
This white paper explores requirements engineering and its groundbreaking role in product development and engineering for the industrial segment. It discusses the best practices and benefits of requirements engineering, and how automotive manufacturers can overcome today's quality and cost challenges using those best practices. 
(WHITE PAPER) READ ABSTRACT |

BMC Database Administration Solution for DB2 z/OS by BMC Software, Inc

April 17, 2009 - (Free Research)
BMC provides a set of tools and utilities that are designed to automate the complex processes involved in updating and managing DB2 environments with the aim of being easy to use, and fast and effective in their execution. 
(WHITE PAPER) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Infor Permission-based Marketing Campaigns by Infor CRM

July 2009 - (Free Research)
Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer. 
(PRODUCT DEMO) READ ABSTRACT |

HP LoadRunner Software Tips and Tricks for Configuration Scripting and Execution by Hewlett-Packard Company

August 2008 - (Free Research)
This guide is intended to help new users and seasoned professionals learn new ways to design and implement successful load testing initiatives using HP LoadRunner. 
(ARTICLE) READ ABSTRACT |

Empowering the Business to Sense and Respond: Delivering Business Event Processing with IBM WebSphere Business Events by IBM

July 2008 - (Free Research)
This paper addresses one of the critical IBM technologies for supporting agility and alignment, Business Event Processing (BEP). 
(WHITE PAPER) READ ABSTRACT |

Data Center Projects: Standardized Process by APC

June 2007 - (Free Research)
This paper covers projects involving new construction or upgrades to the data center’s physical infrastructure - the power, cooling, and other physical systems that house and protect the data center’s IT equipment. 
(WHITE PAPER) READ ABSTRACT |

Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM

March 2009 - (Free Research)
This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts. 
(ANALYST BRIEF) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software

June 2008 - (Free Research)
We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. 
(WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 
(ANALYST REPORT) READ ABSTRACT |

Three Tactics for Winning the LTE Game by Alcatel-Lucent

June 2009 - (Free Research)
This research brief provides an overview of the current LTE market and addresses the technical and business challenges that operators will face as they migrate to all-IP networks. It provides insight into operators' common questions and helps address planning and implementation concerns including migrating away from existing legacy systems. 
(ANALYST REPORT) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division

October 2009 - (Free Research)
This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Award-Winning VoIP Provider Deploys Five9 in Profit Centers to Launch Marketing Campaigns by Five9

September 2009 - (Free Research)
Read case study to learn how Vonage selected the Five9 Virtual Call Center Suite to launch an ambitious campaign to win back over 70,000 customers. Read on to learn how Five9 Virtual Call Center Suite offers superior-quality VoIP, predictive dialer, inbound call capabilities, comprehensive management and customer tracking tools, and more. 
(CASE STUDY) READ ABSTRACT |

Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America Inc

January 2009 - (Free Research)
This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers. 
(WHITE PAPER) READ ABSTRACT |

Task and Resource Management - Optimizing Your Warehouse Operations with SAP® R/3® TRM by CDC Global Services - Catalyst

November 2009 - (Free Research)
This white paper is designed to give warehouse operations managers and IT managers a useful framework for understanding SAP's Task and Resource Management (TRM) application. It presents an overview of TRM and its unique capabilities and benefits to provide key insight into which organizations will reap the highest value from TRM. 
(WHITE PAPER) READ ABSTRACT |

Which SAP® Warehouse Management Application is Right For You? by CDC Global Services - Catalyst

June 2009 - (Free Research)
This white paper is designed to give warehouse operations managers and IT managers a useful framework for understanding SAP's newer Warehouse Management (WM) application functionality. It encompasses a look at both the core ERP Central Component (ECC) functionality in addition to the SCM Extended Warehouse Management product. 
(WHITE PAPER) READ ABSTRACT |

There Is No Execution without Integration: MES Adoption Drives Performance by SAP AG

September 2008 - (Free Research)
Many manufacturers today are getting caught on the wrong side of a technology adoption wave that is quickly gaining momentum. This benchmark study is a roadmap for reducing overall manufacturing costs through the utilization of manufacturing technologies. 
(WHITE PAPER) READ ABSTRACT |

Lean Scheduling and Execution by SAP AG

May 2007 - (Free Research)
This benchmark study showcases the operational performance benefits manufacturers are currently enjoying due to the adoption of Lean scheduling and execution principles. 
(ANALYST REPORT) READ ABSTRACT |

Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division

September 2009 - (Free Research)
This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. 
(PODCAST) READ ABSTRACT |

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