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WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc..
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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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The Path to Enterprise Desktops: From Personal Computer to Personalized Computing by AMD and VMware, Inc..
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UPMC Health Plan Optimizes Customer Conversations to Ensure Service Excellence by Genesys

September 16, 2013 - (Free Research)
Consult this case study today to learn how UPMC Health Plan developed an innovative customer service strategy that provided consistent, personal customer experiences, enabled constant service improvements, and more. 
(CASE STUDY) READ ABSTRACT |

The Who, What, Where, When and How of Real-time Personalization by IBM

December 31, 2013 - (Free Research)
Access this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions. 
(WHITE PAPER) READ ABSTRACT |

Personalization Driving E-Commerce by Limelight Networks, Inc.

January 28, 2013 - (Free Research)
Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger. 
(EGUIDE) READ ABSTRACT |

Personalized Marketing and Web Analytics by IBM

February 28, 2013 - (Free Research)
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline. 
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E-Guide: Tips for Classifying Virtual Desktop Costs and How to Avoid User Mistakes by Dell, Inc. and Intel®

October 19, 2010 - (Free Research)
This expert e-guide from SearchVirtualDesktop.com explains how to categorize virtual desktop migration and installation costs to justify your investment to management. Learn why enabling desktop personalization for users may have its limitations. 
(EGUIDE) READ ABSTRACT |

Gartner: Context-aware computing by ComputerWeekly.com

June 01, 2012 - (Free Research)
Gartner analysts, William Clark, David W Cearley and Avivah Litan, explain how business can exploit context-aware computing and social media. 
(ANALYST BRIEF) READ ABSTRACT |

Five Ways to Differentiate Your Customer Service Offering Using the Cloud by Genesys

March 31, 2012 - (Free Research)
Implementing new technologies to enable multi-channel customer service isn't always easy, especially for mid-size organizations that are trying to balance costs with customer personalization. Access this white paper to learn why a cloud-based contact center could be the answer for better service at a lower cost. 
(WHITE PAPER) READ ABSTRACT |

Forging a CEM Strategy by SearchCRM

August 28, 2013 - (Free Research)
Shoppers are looking for more personalized, responsive, relevant experiences, and in order to provide that, your business needs an effective customer experience management (CEM) strategy. Learn how when you access this expert three-part e-guide and discover six top concepts that make up a successful CEM strategy. 
(EGUIDE) READ ABSTRACT |

Mass Personalization: How relevance engines are revolutionizing mass communications by xMatters, Inc.

September 08, 2010 - (Free Research)
Mass personalization eliminates the need to send the same message en masse at the same time. By reducing communication “noise,” mass personalization enables recipients to focus on what’s relevant to them at the moment that it matters. Read this paper to find out more. 
(WHITE PAPER) READ ABSTRACT |

eBook: The Shortcut Guide to User Workspace Management - Chapter 2: Personalization Equals Content + Context by RES Software

November 03, 2010 - (Free Research)
That’s why personality - and the preservation of personality, no matter how our users might connect—is so incredibly important. Read Chapter 2 of this series to learn more about the importance of personalization. 
(EBOOK) READ ABSTRACT |

Search Innovation: An Integrated Approach to Merchandising and Content Management by IBM

February 18, 2014 - (Free Research)
In this Analyst Insight, find out how leading organizations are influencing average order value, customer conversion, and customer satisfaction through an online personalization strategy. 
(EBOOK) READ ABSTRACT |

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc.

January 2007 - (Free Research)
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. 
(WHITE PAPER) READ ABSTRACT |

Vestcom International: Personalization Drives Repeat Business by Exstream Software

April 2008 - (Free Research)
Vestcom International is a New Jersey-based firm that offers end-to-end personalized communication solutions. Vestcom used Exstream Software's Dialogue solution to design a sophisticated relationship management program that is fostering... 
(CASE STUDY) READ ABSTRACT |

Virtual Desktop Toolbox by Cisco Systems, Inc.

December 2011 - (Free Research)
Read this virtual desktop e-book, featuring experts Brian Madden and Gabe Knuth, to gain key insights on performance monitoring tools, WAN optimization, personalization software, and much more. 
(EBOOK)

E-Guide: Building a Successful SOA Strategy by Oracle Corporation

October 2010 - (Free Research)
This e-guide discusses an architecture-driven SOA paradigm, and what's been holding back adoption of this type of approach. It also looks at the cultural, organizational and operational impact of an architecture-driven SOA, and why the SOA architect needs to step up and lead. 
(EGUIDE) READ ABSTRACT |

Oracle PeopleSoft CRM Integration into the Contact Center by AMC Technology

May 2008 - (Free Research)
This technical integration brief explains how the PeopleSoft CRM application can be integrated into a contact center, including both general technical details of call center integration, as well as how to use vendor certified software from AMC. 
(WHITE PAPER) READ ABSTRACT |

Management Excellence: Leveraging Technology & Techniques by Oracle Corporation

November 2008 - (Free Research)
This white paper describes a set of six management processes that lead organizations to become smarter, more agile, and better aligned—the key attributes of management excellence. 
(WHITE PAPER) READ ABSTRACT |

Management Excellence: Leveraging Technology and Techniques by Oracle Corporation UK Ltd

November 2008 - (Free Research)
One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence. 
(WHITE PAPER) READ ABSTRACT |

vDesk on VDI by RingCube Technologies, Inc.

December 2009 - (Free Research)
This webinar will show you how, by combining RingCube's new vDesk solution with your VDI (virtual desktop infrastructure), you can achieve personalization, offline mobility and efficient storage. 
(WEBCAST) READ ABSTRACT |

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics by Silverpop Systems Inc.

January 2006 - (Free Research)
Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information and it also provide marketers a rich opportunity to develop strong customer relationships. 
(WHITE PAPER) READ ABSTRACT |

Interactive Marketing eBook: It’s all about the Journey by Unica Corporation - An IBM Company

May 2011 - (Free Research)
No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey. 
(EBOOK) READ ABSTRACT |

LiveWire Mobile Brings Music to Your Ears with Insight from Business Objects by SAP America, Inc.

June 2008 - (Free Research)
Read this case study and see how Business Objects helped Livewire manage their royalty stream for end-user downloads, measuring performance and the end-user experience, and analyzing trends quickly and accurately. 
(CASE STUDY) READ ABSTRACT |

CRM in Financial Services: Best practices, trends and strategy for the new economy by Pivotal CRM, a CDC Software solution

November 2010 - (Free Research)
Find out how financial services companies are leveraging CRM technology and best practices to improve service and operational efficiency. Read this e-book to learn more. 
(EBOOK) READ ABSTRACT |

Desktop Transformation: Start Right, to End Right by Flexera Software

August 2012 - (Free Research)
The recommendations described in this whitepaper will help you ensure a successful desktop transformation that involves combinations of VDI and hosted/published desktops and applications, layering of application virtualization and personalization. 
(WHITE PAPER) READ ABSTRACT |

The Essential Guide to Choosing a Web Analytics and Online Marketing Solution by IBM

March 2011 - (Free Research)
Web analytics has become to foundation of all successful marketing efforts.  Your analytics and marketing platform and vendor can shape your business success.  This easy-to-use guide includes checklists and tips to help you select the best solution to meet your needs. 
(WHITE PAPER) READ ABSTRACT |

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