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The value of mobile and social to CRM by ComputerWeekly.com March 16, 2012 - (Free Research) Adding mobile access and social collaboration to CRM delivers significant benefits, this report from Nucleus Research reveals.  (ANALYST REPORT) READ ABSTRACT |

CRM for the Professional on the Go by BlackBerry December 2006 - (Free Research) Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why.  (WHITE PAPER) READ ABSTRACT |

E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company September 2010 - (Free Research) Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program.  (EBOOK) READ ABSTRACT |

Taking Mobile CRM Beyond the Sales Force by SAP America, Inc. July 2011 - (Free Research) The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality.  (EBOOK)

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation April 2011 - (Free Research) E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach.  (WHITE PAPER) READ ABSTRACT |

Mobilize Your CRM Investment, Empower Your Sales Teams by Kony December 2012 - (Free Research) This white paper introduces a mobile customer relationship management technology that gives your sales team access to account, lead, opportunity, and customer information on any device, at any time. Read on to learn how this technology enables a more efficient, productive sales force and can provide your company with a multitude of benefits.  (WHITE PAPER) READ ABSTRACT |

Readying your Portals for Social Business by IBM August 2011 - (Free Research) Social networking, high-speed mobility and smarter devices are changing the way we do business. Read this paper now to learn how you can create value for your business through building robust social and real-time collaboration capabilities into portals.  (WHITE PAPER) READ ABSTRACT |

Shred-It Goes Mobile with CRM-Service by Kony May 2013 - (Free Research) Shred-It, a leading information security company providing document destruction services, was looking to initiate a mobile strategy to improve the efficiency of their customer service reps (CSRs). Read this short case study to learn how  mobilizing their CRM service processes allows Shred-It to provide standardized, consistent delivery of service.  (CASE STUDY) READ ABSTRACT |

How Mobile Devices are Driving Innovations in Contact Centers by Avaya October 2012 - (Free Research) Failing to adopt a customer service strategy for mobile devices could put your business at a serious disadvantage. Gartner research suggests that 80% of companies will suffer revenue loss from the lack of customer support on mobile devices by 2013. Read this paper to learn how to utilize the opportunities mobility offers customer service.  (WHITE PAPER) READ ABSTRACT |

Mobilizing Field Forces on Smartphones by BlackBerry August 2009 - (Free Research) This ABI Research white paper examines the use of smartphones as tools for mobile field workers as a replacement for rugged devices. Through interviews with multiple companies with we found that the TCO of owning smartphones was 14% - 85% less than rugged devices.  (WHITE PAPER) READ ABSTRACT |

It's all about customer satisfaction by Hewlett-Packard Limited May 2013 - (Free Research) This brief video explores how high fashion brand Valentino improved its customer relations by developing and implementing a set of fully-integrated mobile apps. Watch now to discover the new technologies that supported Valentino's CRM initiatives.  (WEBCAST) READ ABSTRACT |

Which Off-line CRM solution for Field Force? by Wipro Technologies October 2009 - (Free Research) This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe.  (WHITE PAPER) READ ABSTRACT |

Getting Started with Microsoft Dynamics CRM Online by Microsoft December 2009 - (Free Research) In this short video, we will show you some useful getting started tips to gain the most value out of your Microsoft Dynamics CRM Online evaluation.  (VIDEO) READ ABSTRACT |

MOBILE OPTIMIZATION: How Testing on Smartphones and Tablets Lifts Conversion by WebTrends (E-mail this company) April 2013 - (Free Research) In this white paper, discover a new set of best practices for optimizing and monetizing mobile development, focusing on CRM, layout, and usability. Read on for more information and best practices on testing and optimization, segmentation and targeting, case studies of successful mobile migrations, and more.  (WHITE PAPER) READ ABSTRACT |

CRM Solutions For The Finance And Insurance Industries by SAP America, Inc. February 2011 - (Free Research) Read this report to learn how Forrester Research rated 24 CRM solutions in terms of their strengths and weaknesses in supporting four key cross-functional processes in the finance and insurance industry.  (WHITE PAPER) READ ABSTRACT |

Going Mobile: Developing an Application Mobilization Plan for Your Business by BlackBerry June 2008 - (Free Research) The BlackBerry Enterprise Solution is a comprehensive platform, designed to meet your organization's needs to mobilize enterprise applications and systems.  (WHITE PAPER) READ ABSTRACT |

Microsoft Convergence 2012 by ComputerWeekly.com May 2012 - (Free Research) Nucleus Research assesses Microsoft’s plans to extend and develop the Microsoft Dynamics CRM platform.  (ANALYST REPORT) READ ABSTRACT |

Connect and Empower Mobile Salespeople by Oracle Corporation June 2009 - (Free Research) Read this white paper to learn how a lightweight mobile CRM application - more task - than system-focused - can actually provide useful information and encourage salespeople to utilize it.  (WHITE PAPER) READ ABSTRACT |

Sony Ericsson Optimizes Customer Experience with Siebel CRM by Oracle Corporation UK Ltd December 2012 - (Free Research) This webcast reveals why Sony Ericsson Global chose one customer relationship management (CRM) application for its technical scalability, the functional structure of its modules, and potential for acceleration of business change.  (WEBCAST)

Why Ruggedized Computers Outperform Consumer-Grade PDAs by Intermec May 2011 - (Free Research) General-purpose PDAs and ruggedized enterprise mobile computers are made for separate markets, designed for different tasks, and vary by their size, weight and materials. But the biggest difference between these device types is their total cost of ownership (TCO). This white paper explains how your business can get TCO as low as possible.  (WEBCAST) READ ABSTRACT |

What if? Unleashing the Potential of Digital Signage by Insight December 2012 - (Free Research) In this presentation transcript, Principle Analyst Zeus Kerravala of ZK Research reveals the secrets of utilizing digital signage to its fullest potential. Learn the transformations this technology has gone through, where it's going, and how businesses have successfully leveraged its power.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Blackberry Solution Increases Customer Service for Corporate Real Estate Company by BlackBerry February 2009 - (Free Research) J.J. Barnicke's sales people needed instant access to corporate property information to better serve clients and speed up sales cycles. They also needed wireless access to CRM data This case study explains how J.J. Barnicke is using BlackBerry and the sales force solution to access CRM information about clients.  (CASE STUDY) READ ABSTRACT |

Smarter communications through analytics by IBM November 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.  (WHITE PAPER)

Computer Weekly – 20 November 2012: Inside the £65m datacentre supporting Tesco's online strategy by ComputerWeekly.com November 2012 - (Free Research) In this week's Computer Weekly, we visit the £65m datacentre that sits at the heart of Tesco's ambitious online strategy. Government has approved the iPhone for use by Whitehall officials – we assess the risks. And the CIO at British Gas talks about how IT transformed the firm's customer service. Read the issue now.  (EZINE) READ ABSTRACT |

Computer Weekly – 6 November 2012: The business benefits of 4G by ComputerWeekly.com November 2012 - (Free Research) In this week's Computer Weekly, as the UK's first 4G mobile network goes live, we examine the benefits for business. IT security suppliers say that cross-industry collaboration is needed – but can they work together? And we take a look at the latest wireless networking technology, known as WiGig. Read the issue now.  (EZINE) READ ABSTRACT |

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