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CRM guide: How social is changing the strategy by IBM

February 24, 2014 - (Free Research)
Rapid changes in social computing, mobile and customer analytics are driving shifts in CRM strategies. This e-guide examines how businesses can prepare for the evolving CRM market and address changing customer experience needs. Discover the latest predictions for CRM trends according to analysts from Gartner Inc. 
(EGUIDE) READ ABSTRACT |

Social CRM guide: GNC analyzes social data for better marketing by IBM

March 24, 2014 - (Free Research)
In this exclusive Solution Spotlight, discover how nutritional products retailer GNC successfully leveraged social channels  to grow their customer base and created "a net increase in the discussions about GNC,'' according to Chris James, director of social media at GNC. 
(EGUIDE) READ ABSTRACT |

CRM Buyer’s Guide – 2011 Edition by SearchCRM

June 02, 2011 - (Free Research)
Welcome to SearchCRM.com’s Buyer’s Guide. This directory was designed to be a valuable resource for those getting started with research or evaluating vendors in the CRM market. 
(EBOOK)

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com

October 05, 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. 
(ESSENTIAL GUIDE) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 20, 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
(WHITE PAPER) READ ABSTRACT |

E-Guide: Implementing a CRM Strategy to improve the customer experience by SAP America, Inc.

June 12, 2012 - (Free Research)
This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses. 
(EGUIDE) READ ABSTRACT |

Tip Guide: Tips for making the business case for CRM analytics – and what can be gained by SAP America, Inc.

December 13, 2011 - (Free Research)
In this e-guide, readers will learn more about customer relationship management (CRM) analytics and what can be gained from having this in place. 
(EGUIDE) READ ABSTRACT |

Hosted CRM Buyer's Guide by Inside CRM

December 2007 - (Free Research)
In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market... 
(WHITE PAPER) READ ABSTRACT |

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc.

October 2011 - (Free Research)
Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. 
(EBOOK)

The power of Call Centers and Customer Loyalty by Infor CRM

February 2012 - (Free Research)
Read this e-guide from our award-winning editorial team to learn strategies for how to utilize innovative technologies to improve your customer experiences, retain customers and gain loyalty. 
(EGUIDE) READ ABSTRACT |

Choosing the Best CRM for Your Organization by Oracle Corporation

September 2007 - (Free Research)
Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves. 
(WHITE PAPER) READ ABSTRACT |

Analysts on CRM: How mobile, social, analytics are reshaping strategies by IBM

March 2014 - (Free Research)
In this e-guide, get advice from experts including Gartner research vice president Gene Alvarez, on how businesses can prepare for the evolving CRM market and address changing customer experience needs. Don't get left behind by relying on legacy processes and technology -- find out how to get ahead of the pack by reading now. 
(EGUIDE) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM

February 2012 - (Free Research)
This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM. 
(EGUIDE) READ ABSTRACT |

Apply the power of CRM to build customer loyalty by Infor CRM

February 2012 - (Free Research)
This tip guide comes straight from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Read on to learn how to utilize today's technologies for enhancing customer relationship management (CRM) strategies. 
(EGUIDE) READ ABSTRACT |

Digital CRM and the Customer Experience by IBM

March 2014 - (Free Research)
This e-guide from the experts at SearchCRM.com describes why digital technologies are proving to be the "next big thing" in the world of CRM, and explores the strategies that small businesses are using to stay competitive in e-commerce. 
(EGUIDE) READ ABSTRACT |

From Disney to dishwashers: Digital CRM to change customer experience by IBM

November 2013 - (Free Research)
Access this expert e-guide to uncover how CRM has changed the entire customer experience and how this kind of technology can truly benefit your organization. 
(EGUIDE) READ ABSTRACT |

All SaaS Is Not Created Equal by Oracle Corporation

January 2010 - (Free Research)
Read this guide to learn five areas to consider when choosing a SaaS CRM solution. 
(WHITE PAPER) READ ABSTRACT |

The future of mobile CRM by SugarCRM Inc.

March 2012 - (Free Research)
In this expert e-guide, find out how social and mobile customer relationship management (CRM) are changing the CRM landscape. 
(EGUIDE) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

Improving the Customer Experience by Consona Corporation

June 2011 - (Free Research)
This SearchCRM.com expert E-Guide explores effective strategies for helping improve the customer experience through knowledge management tools and various social CRM channels. Read this E-Guide to learn how to integrate and strategize these tools for an improved customer experience. 
(EGUIDE) READ ABSTRACT |

Use effective call centers to build customer loyalty by Infor CRM

February 2012 - (Free Research)
This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty. 
(EGUIDE) READ ABSTRACT |

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM

February 2012 - (Free Research)
This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years. 
(EGUIDE) READ ABSTRACT |

CRM Initiatives for Improved Customer Experience by Limelight Networks, Inc.

January 2013 - (Free Research)
Usually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision. 
(EGUIDE) READ ABSTRACT |

New CRM Technologies Bring Sales Success to Businesses by Scribe Software Corporation

December 2013 - (Free Research)
Creative companies are making broader use of smartphones to access more than just email – phone and mobile customer relationship management (CRM) software and finding uses for GPS, cameras and other technologies are transforming CRM practices, even for more traditional industries. 
(EGUIDE) READ ABSTRACT |

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