This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing. 

Nucleus Research assesses Microsoft’s plans to extend  and develop the Microsoft Dynamics CRM platform. 

This expert e-guide discusses mobile sales strategies and sales performance management software and provides best practices in both areas. 

General-purpose PDAs and ruggedized enterprise mobile computers are made for separate markets, designed for different tasks, and vary by their size, weight and materials. But the biggest difference between these device types is their total cost of ownership (TCO). This white paper explains how your business can get TCO as low as possible. 

There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group. 

USA Technologies sought a solution that offered better QA and testing to meet the expanding demand of transactions at its 48,000 point-of-sale, cashless micro-transaction machines. This paper outlines the solution it chose and how it offers an automated software load and elevated performance testing. Read this to learn more about its benefits. 

Listen to this brief podcast now as Gartner analyst Mark McDonald discusses the roles of amplifiers in the enterprise, touching on how mobility, cloud computing, analytics and social media are driving companies today. Also learn how cost, complexity and duplication can hinder collaboration efforts. 

View this brief video to learn how SAP has helped Tommy Hilfiger to mobilize its business processes, including making its entire look book available on the iPad and improving its relations with suppliers in over 40 countries. 

As networks, devices and media converge, telecoms companies have increasingly complex catalogues of products and services on offer to customers who are, in turn, becoming more aware that they can easily switch to other providers. 

How to have a successful customer relationship management (CRM) implementation. 

This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 

This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM.