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Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
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Bridge the Gaps in Your E-Commerce Strategy with Electronic Signatures from DocuSign by DocuSign, Inc.

April 2008 - (Free Research)
This special brief discusses the role of electronic signature technology in closing lingering workflow automation gaps to enhance an organization's overall e-commerce strategy. 
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Let Innovation, Not Technology, Drive Your Product Business by SAP America, Inc.

July 1967 - (Free Research)
SAP's unique Product and Service Leadership framework is a strategy for companies to bring innovative products to market faster and to drive value for their customers. Learn more about it in this whitepaper. 
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Oracle Vertical CRM Applications: Realizing Business Benefit Through Industry Best Practices by Oracle Corporation

March 2008 - (Free Research)
This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions. 
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The New Information Agenda: Do You Have One? by IBM

May 2008 - (Free Research)
This white paper defines the information agenda; describes key considerations and best practices in creating and implementing an information agenda. 
(WHITE PAPER)

The Best Strategies for a Successful CRM Strategy Implementation

by Epicor Software Corporation

May 2011 - (Free Research)
How to have a successful customer relationship management (CRM) implementation. 
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Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
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Presentation Transcript: Eliminate Information Silos and Drive Customer Spend by Infor

November 2012 - (Free Research)
The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward. 
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Presentation Transcript: Unifying ERP and CRM to Create a Responsive Enterprise by Infor

November 2012 - (Free Research)
In order to drive your business forward you need to close more sales. In order to close more sales you need exceptional CRM strategies. But legacy CRM technology alone provides a fragmented view of customers and ultimately hinders sales teams. Read this transcript to learn how a CRM/ERP integration can mitigate this challenge. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Is Your Strategy as Smart as Your Customers? by IBM

August 2012 - (Free Research)
In this white paper learn the Smart Commerce strategy developed by IBM, designed around customer needs, aspirations, and behavior. This paper goes in depth on each of the four key components of the strategy, demonstrating the work they've done with some of the top names in sports to deliver the Smarter Commerce experience. 
(WHITE PAPER) READ ABSTRACT |

The top 10 secrets to using data mining to succeed at CRM: Discover proven strategies and best practices by IBM

April 2012 - (Free Research)
This paper offers insight into an option that capitalizes on predictive analytics, enabling your business to target, optimize and automate your customer-centric interactions. Read this now and learn from other successful companies 10 pivotal tips - including careful planning and setting goals - that will help you craft the perfect data mining plan. 
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The Third Stakeholder: The End-User's Impact on CRM ROI by Knoa Software

September 2008 - (Free Research)
CRM solutions, like Siebel, automate complex business processes where high levels of application performance are crucial. Read this whitepaper to learn best practices in Siebel CRM Performance Management. 
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Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost by SAP America, Inc.

July 2011 - (Free Research)
This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. 
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Designing Compelling Business Intelligence Business Cases for an SAP® Software Landscape: Scenarios for Leveraging Solutions from SAP and Business Objects by Business Objects

September 2008 - (Free Research)
This white paper will provide insight into the new opportunities created by the SAP and Business Objects by sharing scenarios that illustrate current opportunities to deliver high value. 
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Evaluating CRM Solutions: Six Ways ‘The Oracle Advantage' Benefits Your Organization by Oracle Corporation

September 2008 - (Free Research)
Deciding on the right CRM solution for your organization is no easy feat. This paper summarizes the key questions every organization should ask of a vendor and the ways "The Oracle Advantage" addresses each of these areas. 
(WHITE PAPER) READ ABSTRACT |

Extraprise CRM Support Survey Report by Extraprise Group, Inc.

August 2008 - (Free Research)
This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group's COLLABORATE 08 conference in April 2008. 
(WHITE PAPER) READ ABSTRACT |

Helping CRM Serve Its Purpose: How to Reduce the Increasingly Complex Risks That Threaten ROI by OnDemand Software

April 2008 - (Free Research)
This white paper briefly highlights CRM's recent evolution, examines the risks that accompany those developments and most important identifies the capabilities contained in an effective synchronized content development platform. 
(WHITE PAPER) READ ABSTRACT |

Overcoming the Challenges of Green Procurement through eProcurement by Dimension Data Global

October 2008 - (Free Research)
This eBook discusses nine eProcurement best practices. It also demonstrates how they will help you reduce environmental waste while implementing and managing your Green purchasing program. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Mobilizing enterprise applications: Trends, best practices and strategy advice by Sybase, an SAP company

November 2010 - (Free Research)
The evolution of smartphones and mobile networks enable new possibilities for enterprise applications and new challenges for IT. The benefits span organizations. But delivering this requires a sound strategy and close collaboration between business and IT. Learn about key mobile trends and how to develop a mobile enterprise application strategy. 
(EBOOK) READ ABSTRACT |

eBook: Gartner CRM Strategy Tips: 7 Key Ways to Improve the Customer Experience by Oracle Corporation

January 2009 - (Free Research)
Read this E-Book and explore Gartner's 7 key initiatives for enhancing the customer experience as well as 7 steps for adjusting your customer-facing business processes and establishing a more customer-centric strategy. 
(EBOOK) READ ABSTRACT |

Use effective call centers to build customer loyalty by Infor CRM

February 2012 - (Free Research)
This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty. 
(EGUIDE) READ ABSTRACT |

Professional Services White Paper: Growth Strategies in Uncertain Times by Microsoft Dynamics

June 2008 - (Free Research)
In uncertain economic times, professional service companies can win by focusing on the basics, such as building lasting client relationships. 
(WHITE PAPER)

The top 10 secrets to using data mining to succeed at CRM by IBM

May 2011 - (Free Research)
Discover proven strategies in data mining for cost-effective customer acquisition and retention. 
(WHITE PAPER) READ ABSTRACT |

Yankee Group: Driven Revenue through Information-driven Selling by Oracle Corporation

May 2005 - (Free Research)
This paper by the Yankee Group is a review of today's sales challenges and how strategically managed companies are beginning to provide consistent, accurate information to an entire network of organizations involved in the selling process. 
(WHITE PAPER)

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