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CW+ Quocirca report: Reaping the benefits of IP geolocation by ComputerWeekly.com

September 29, 2010 - (Free Research)
As more and more human activity moves online, it is easy to think that geography no longer matters—surely the internet is without borders? Whilst in some cases this is true, more often than not online activity spills over into the real world. 
(WHITE PAPER) READ ABSTRACT |

Best Buy Supports New Line of Business and World-Class Sales Force by Microsoft

August 06, 2010 - (Free Research)
In this case study you’ll learn how Best Buy for Business considered several options, including expanding its internally developed retail application, adopting a hosted CRM solution through Salesforce.com, or implementing Microsoft Dynamics™ CRM. In the end, the solution was clear. 
(CASE STUDY) READ ABSTRACT |

Technology industry at the cross-roads: Transforming quote-to-cash operations by ComputerWeekly.com

March 06, 2013 - (Free Research)
This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process. 
(ESSENTIAL GUIDE) READ ABSTRACT |

10 Reasons to Buy a Software Licensing & Entitlement Management Solution by Flexera Software

October 25, 2011 - (Free Research)
This white paper explores the top 10 reasons why most software vendors and high-tech manufacturers choose to buy a COTS software licensing and entitlement management solution. 
(WHITE PAPER) READ ABSTRACT |

Technology industry at the cross-roads: Transforming quote-to-cash operations by ComputerWeekly.com

March 05, 2013 - (Free Research)
This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process. 
(ESSENTIAL GUIDE) READ ABSTRACT |

How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com

October 07, 2009 - (Free Research)
In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline. 
(WHITE PAPER) READ ABSTRACT |

Sales Strategy: How to Effectively Incorporate Social Media by SAP America, Inc.

August 02, 2012 - (Free Research)
In this white paper learn how social media is incorporated in the sales process, how companies are using social selling, and how to get started. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Desktops: Corporate IT Buying Behavior & Customer Satisfaction Survey by Dell, Inc. and Intel®

June 03, 2009 - (Free Research)
This Technology Business Research (TBR) study examines the results of the corporate desktop satisfaction competition for Q1 of 2009, for which Dell ranked in the top position. Read this to learn about each brand's competitive strengths, weaknesses, challenges, and overall satisfaction rankings. 
(ANALYST REPORT) READ ABSTRACT |

7 Criteria to Consider When Embedding BI by Tableau Software

August 16, 2010 - (Free Research)
Though there’s no simple answer to “buy or build,” there are criteria — seven, in fact, that can guide you to make a well informed decision. This paper helps you identify and evaluate each one. 
(WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3 by SAP AG

August 01, 2007 - (Free Research)
The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors. 
(WHITE PAPER) READ ABSTRACT |

Content Mapped to Buying Stages Powers Nurturing Results by Genius.com

October 07, 2009 - (Free Research)
This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. 
(WHITE PAPER) READ ABSTRACT |

Deploying the retail information and analytics hub by Hewlett-Packard Limited

February 27, 2014 - (Free Research)
Access the following white paper to uncover how retail analytics can help you understand your customer and their buying behaviors—ultimately allowing for better decision making and a stronger market awareness. 
(WHITE PAPER) READ ABSTRACT |

Computer Weekly 4 October 2011: Download the latest issue of the UK's leading technology publication, with our analysis of the business technology news that matters to IT managers by ComputerWeekly.com

October 04, 2011 - (Free Research)
In this week's Computer Weekly, transformation. Download the new issue now. 
(EZINE)

Buy Vs. Build: Embedding Analytics Into SaaS or Cloud Apps by Information Builders

May 02, 2013 - (Free Research)
Consult this white paper to learn more about software-as-a-service (SaaS) and cloud computing. It recognizes the question if your business should buy or build cloud-based applications. Is outsourcing worth the saved money, resource and other benefits? Read on now to uncover the answer. 
(WHITE PAPER) READ ABSTRACT |

The Business Value of Consolidating on Energy Efficient Servers: Customer Findings by Hewlett Packard Company and Intel

August 03, 2009 - (Free Research)
Organizations faced with IT budget challenges often put off capital expenditures and seek alternatives, such as extending server life cycles and extending software licenses. This paper demonstrates that such a buy and hold strategy actually adds costs to the datacenter. Read this paper for more details. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: The Buy Versus Build Dilemma by Tableau Software

June 14, 2010 - (Free Research)
This transcript explores two options for integrating analytic and Business Intelligence (BI) features into existing applications.  Discover the benefits and drawbacks of each approach, and learn why your organizational culture should factor into your software decision. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Buy. Smarter. Redefining commerce in the age of the customer by IBM

May 01, 2012 - (Free Research)
Access this white paper to discover a smart approach to commerce. In this era of the empowered consumer, customer relationship management is a vital to your enterprises success. Discover a smarter commerce strategy that enables you to reduce, or avoid, the potential for unsatisfied customers. 
(WHITE PAPER) READ ABSTRACT |

The Future of Lead Management: A Step-by-Step Guide by LeadLife Solutions

July 11, 2013 - (Free Research)
In this insightful resource, explore how to adapt your marketing and sales processes in order to meet the needs of the modern buyer and learn the three most important changes you need to make to increase marketing and sales effectiveness. 
(WHITE PAPER) READ ABSTRACT |

Learning How To Learn Hadoop by Global Knowledge

February 05, 2013 - (Free Research)
Like the problems it solves, Hadoop can be quite complex and challenging. Access this exclusive resource to join Global Knowledge instructor and Technology Consultant Rich Morrow as he leads you through some of the hurdles and pitfalls students encounter on the Hadoop learning path. 
(WHITE PAPER) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

June 2006 - (Free Research)
SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 
(CASE STUDY) READ ABSTRACT |

The Deloitte Consumer Review: A more secure customer by ComputerWeekly.com

March 2013 - (Free Research)
This report from Deloitte assesses the impact of cybercrime on consumers and offers advice to businesses on how to respond. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Presentation Transcript: Buying Your BI Solution from Your ERP Vendor: Strategic Business Enabler or IT Convenience? by IBM

October 2009 - (Free Research)
This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

May 2006 - (Free Research)
Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 
(WEBCAST) READ ABSTRACT |

IBM Social Analytics: The science behind social media marketing by IBM

December 2011 - (Free Research)
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed. 
(WHITE PAPER) READ ABSTRACT |

It's all about customer satisfaction by Hewlett-Packard Company

February 2014 - (Free Research)
Top fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications. 
(WEBCAST)

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