Nearly 95 percent of organisations buy, provide or both buy and provide outsourced services and functions, in which they face inherent risks created by new and unforeseen challenges. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

Faxes are moving to the cloud. No longer do you need to worry about the cumbersome manual processes of printing, managing paper, maintaining equipment and more. This paper offers an overview of a specific solution that delivers faxing as a fully integrated, on-demand service within your ERP environment. Read this to discover its many benefits. 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. 

This paper outlines how one specific business intelligence (BI) platform can benefit your financial organization. Read this now and learn how CFO dashboards can be used to measure, monitor and optimize banking performance, why creating a risk intelligent enterprise is critical, how to efficiently manage customers and investments and so much more. 

In this comprehensive white paper, learn the key steps to enhancing your security visibility so that you have a voice at the executive table and not just a seat. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

Learn how sound, enterprise-wide business intelligence practices can help your business improve customer relationships, manage risk, reduce costs, increase sales and more. 

Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way. 

The Solvency II Directive was rolled out to protect consumers by promising that insurance companies maintain sufficient funds to meet all claims. Complying with the risk management portion of the initiative can be difficult for insurance companies. This paper details how Unum implemented an operational risk management solution to address this.