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Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.  (CASE STUDY) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.  (SOFTWARE PRODUCT)

The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc. July 2011 - (Free Research) The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps.  (WHITE PAPER) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (PODCAST) READ ABSTRACT |

Podcast - Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written.  (PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (WHITE PAPER) READ ABSTRACT |

Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written.  (WHITE PAPER) READ ABSTRACT |

crystalreports.com: Web-Based Reporting & Information Sharing by Business Objects crystalreports.com is a web-based report-sharing service that allows organizations to instantly share crucial business information with the right people - simply and securely. There is nothing to install, and places no additional workload on IT. It improves decision makers’ ability to make key business decisions based on timely and accurate data.  (SOFTWARE PRODUCT)

E-Book: Buying Your Next Physical Servers by Dell, Inc. and Intel June 2010 - (Free Research) Midmarket organizations considering physical server upgrades must evaluate their environments, sift through offerings and integrate the servers with existing tools. This e-book will guide you through these complex efforts by covering three components: determining needs and requirements, understanding your options, and putting it all together.  (EBOOK) READ ABSTRACT |

Buying Guide: Virtualization Management Tools by SearchServerVirtualization January 2012 - (Free Research) Virtualization management has evolved significantly as products mature and IT shops become more savvy. This expert buying guide explores third-party tools in five key areas of virtualization management. Gain insights on what you should consider, whether you're a first-time purchaser or looking to upgrade.  (EGUIDE) READ ABSTRACT |

Define What's Valued Online - A Webcast Presented by KnowledgeStorm by KnowledgeStorm Webinars (E-mail this company) September 2005 - (Free Research) The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying.  (WEBCAST) READ ABSTRACT |

Questions You Must Ask Before Buying a VM Protection Product by Quantum Corporation January 2012 - (Free Research) Check out this white paper for 7 critical questions to ask before buying a VM protection product. Designed to help you through the evaluation process, this paper will help you understand your needs and make it easier to find a product that will fit them most effectively. Read on to learn more.  (WHITE PAPER) READ ABSTRACT |

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner.  (WHITE PAPER) READ ABSTRACT |

Worst Practices in SOA Implementation: Why Service-Oriented Architectures Fail by Information Builders Inc. (E-mail this company) October 2007 - (Free Research) Service-oriented architecture (SOA) enables different programs, applications, and tools to interact via self-contained services that do not depend on the context or state of the other service. This white paper provides insight into the top-four worst practices for SOA integration, and how to avoid and/or overcome these worst practices.  (WHITE PAPER) READ ABSTRACT |

Buyer's Guide to Antimalware by ESET March 2011 - (Free Research) Companies face complicated buying decisions whenit comes to buying host-based antimalware, starting with whether to purchase a protection suite, andwhat to include in that all-in-one package.  (EGUIDE) READ ABSTRACT |

Are businesses taking chances when it comes to managing outsourcing risk? by ComputerWeekly.com December 2010 - (Free Research) Nearly 95 percent of organisations buy, provide or both buy and provide outsourced services and functions, in which they face inherent risks created by new and unforeseen challenges.  (WHITE PAPER) READ ABSTRACT |

2011 BI market study- Trends, tools and top vendors by Actuate January 2012 - (Free Research) Read this white paper to learn why Actuate BIRT outperformed Pentaho and Jaspersoft to secure the leading open source overall ranking and surpassed other open source business intelligence (BI) vendors by a wide margin in this independent market study.  (ANALYST REPORT) READ ABSTRACT |

Justifying Your Technology Investments Through ROI by KnowledgeStorm Webinars (E-mail this company) April 2004 - (Free Research) As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators.  (WEBCAST) READ ABSTRACT |

E-Guide: Chapter 1: Quick Tutorial For Evaluating Backup Products by Quantum Corporation February 2010 - (Free Research) This chapter from this SearchDataBackup.com best practices backup guide walks you through the process of evaluating and purchasing backup products. This backup product buying guide lists the criteria involved in selecting backup products for each backup product category and offers product specifications that will help you compare products.  (EGUIDE) READ ABSTRACT |

Computer Weekly Buyers' Guide: Cloud Computing by ComputerWeekly.com January 2011 - (Free Research) This seven-page Buyer’s Guide to Cloud Computing by Computer Weekly journalists details the kinds of cloud offering that CIOs and senior IT professionals will need to take into account as they plan future outsourcing, hosting and application strategies.  (ESSENTIAL GUIDE) READ ABSTRACT |

CW+: Special Report on Oracle by ComputerWeekly.com December 2010 - (Free Research) This has been a landmark year for Oracle, the technology company headed by the charismatic and staggeringly wealthy Larry Ellison. Ellison, who is 65, has been chief executive officer since he founded Oracle in June 1977. He was listed the sixth richest person in the world in 2010.  (WHITE PAPER) READ ABSTRACT |

Selecting a Cloud Email Services Provider for SMBs by Mimecast June 2011 - (Free Research) Email is the principal form of communication throughout the enterprise community. Lately, however, the administrative needs for email have become more and more complex. Take at look at this report from Enterprise Management Associates that reviews one of the latest hosted email solutions on the market.  (PRODUCT REVIEW) READ ABSTRACT |

Mitigating the Risks of Email Outages by Mimecast June 2011 - (Free Research) Email is the dominant mode of enterprise communication, so even a brief outage can have a serious impact on customer relationships and, most importantly, revenue streams. Take a look at this expert resource for a detailed analysis of the challenges facing email continuity.  (WHITE PAPER) READ ABSTRACT |

Achieve Low Cost, Secure and Reliable Email with SaaS-based Unified Email Management by Mimecast April 2011 - (Free Research) This Case Study assesses the deployment of Mimecast SaaS-based Unified Email Management (UEM) solution at Basic Energy Services, a renowned publicly traded oilfield services Company. IDC examines the effectiveness of the Mimecast solution and its services in meeting Basic Energy Services' needs and the reasons why the Mimecast solution was chosen.  (CASE STUDY) READ ABSTRACT |

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