The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

Every company wants to maximize its network resources, but doing so can be tough when struggling with traffic floods, malicious users, or underperforming applications.  Riverbed® Stingray™ Traffic Manager helps guarantee service levels for your important users by prioritizing key transactions and much more. 

Dell and VMware have partnered to offer a cost-effective, high-availability architecture based on Dell™ server and storage clusters and VMware® vCenter Site Recovery Manager (SRM) - one designed to minimize scheduled and unscheduled downtime. 

In this webcast, William McKnight reveals how contact data quality can impact your business and shares practical insights for measuring, improving, and maintaining enterprise-wide data quality efforts. 

The inaugural issue of BI Trends & Strategies offers sound advice to help you in ensuring your organization is on track to keep up with the rapidly changing landscape of BI and analytics. In this issue, readers will learn about a big data definition and the impact it will have on BI and data warehousing, agile development methodology and more. 

Discover how you can take back control of your enterprise from the influx of personally owned mobile devices with the help of mobile device management (MDM) software. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

Read this brief yet insightful paper now to learn about the basic components of information architecture, including master data management and data quality, and learn how Sybase can enable your company to integrate all of these aspects into a complete and holistic information architecture. 

We believe that Testing is at a key juncture in its development as a Profession. The demonstrable consequences of this approach are now very clear  - hidden, often major, costs in the  development  lifecycle of code arising both from the costs of fixing defects, and from the costs of managing change late in the lifecycle. 

With the acquisition of Sun, Oracle now provides Oracle Optimized Solutions: a complete applications to disk solution engineered, tested, and certified to work together as a single system. Read this white paper to learn more about Oracle Optimized Solutions and how they can be used to improve Oracle E-Business Suite operations. 

This chapter from this SearchDataBackup.com best practices backup guide walks you through the process of evaluating and purchasing backup products. This backup product buying guide lists the criteria involved in selecting backup products for each backup product category and offers product specifications that will help you compare products.