The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 

Midmarket organizations considering physical server upgrades must evaluate their environments, sift through offerings and integrate the servers with existing tools. This e-book will guide you through these complex efforts by covering three components: determining needs and requirements, understanding your options, and putting it all together. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

Alpha ImageWorks 9000 centralizes patient records into a single, secure repository, providing easy access, accelerated processing time and billing, and significant time saving in reviewing patient records. 

<p>Check out this podcast to learn how you can capitalize on today's wave of open-source and alternative storage buying.</p> 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

This webcast shows the features of IBM Cognos Business Intelligence for report authors, detailing how the author can create, manage and analyze a professional report easily accessible by any manager on or off the network. Discover how to use the interactive dashboards, create color-coded charts, integrate external data with platform data and more. 

As concerns of database security escalate, regulatory pressures increase and vendor capabilities expand, database activity monitoring is evolving beyond its original concept to a more advanced class of technologies Gartner identifies as database audit and protection (DAP) tools. View this resource to explore DAP technologies. 

The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps. 

Discover what IT can do to embrace consumerization - the latest IT trend. Learn how to get the best of both worlds: letting your employees pick their device of choice and the security your network needs.