The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators. 

This has been a landmark year for Oracle, the technology company headed by the charismatic and staggeringly wealthy Larry Ellison. Ellison, who is 65, has been chief executive officer since he founded Oracle in June 1977. He was listed the sixth richest person in the world in 2010. 

This chapter discusses the process of evaluating and purchasing backup products. Also discussed are the issues to be aware of during this process, such as recovery deadlines, scalability, security, and more. 

Midmarket organizations considering physical server upgrades must evaluate their environments, sift through offerings and integrate the servers with existing tools. This e-book will guide you through these complex efforts by covering three components: determining needs and requirements, understanding your options, and putting it all together. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

Professor Hans Werner Meuer, co-founder of the Top500 supercomputer list, presents a critical assessment of high performance computing technology and applications. 

Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

This paper will help you discover what your vital records are through a list of questions you should ask yourself in determining which records fall into this category. You also will learn about the inherent risks associated with inadequate preservation and how to implement an effective and efficient vital records program for your organization. 

<p>Check out this podcast to learn how you can capitalize on today's wave of open-source and alternative storage buying.</p> 

If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience. 

IBM Cognos Mobile allows you interact with your business intelligence (BI) content directly from your mobile device, enabling instantaneous, well-informed decisions from anywhere at any time. Watch this webcast and learn how to add individual reports or dashboards to your favorites list or welcome screen on your iPad, iPhone or BlackBerry. 

Loaded with a step-by-step list of how to prepare, move and keep tabs on your data, along with four best practices for moving data to an offsite vault, this resource has the information you need to ensure you're properly transporting and managing offsite tapes.