The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

EquaTerra is pleased to offer to Computer Weekly readers a custom, European focused edition of the results from its 2Q10 EquaTerra global business and information technology (IT) services Pulse survey. 

Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

Companies face complicated buying decisions whenit comes to buying host-based antimalware, starting with whether to purchase a protection suite, andwhat to include in that all-in-one package. 

<p>Visit SearchSecurity.com's IT Decision Center that focuses on the Antimalware solutions in the marketplace today. Gain expert advice at each stage at the buying cycle as well as have access to answers to the top 5 questions SearchSecurity.com's audience has around antimalware solutions directly from the top vendors in the space in one place.</p> 

The Economist Intelligence Unit reviews changing expectations for technology and assesses their implications for  CIOs, the IT function and the business. 

In this comprehensive white paper, learn the key steps to enhancing your security visibility so that you have a voice at the executive table and not just a seat. 

The automation of traditional paper based processes with technology can lead to unnecessary complexity. This leads to increased costs and other challenges which can be avoided if solutions are simple and fit closely to the business task in hand. 

Midmarket organizations considering physical server upgrades must evaluate their environments, sift through offerings and integrate the servers with existing tools. This e-book will guide you through these complex efforts by covering three components: determining needs and requirements, understanding your options, and putting it all together. 

Nearly 95 percent of organisations buy, provide or both buy and provide outsourced services and functions, in which they face inherent risks created by new and unforeseen challenges. 

Aungate's Policy Management module sets a new benchmark in enterprise communication and regulatory monitoring.