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Marketing in the Age of Digital Content:The Business Case for an Enterprise Marketing Platform by EMC Corporation September 2008 - (Free Research) In the age of digital content, marketing departments are increasingly tasked with creating digital experiences to promote their companies' brands.  (WHITE PAPER) READ ABSTRACT |

Comprehensive Business Intelligence Market Study: Summary Results from the BI Survey 7 by MicroStrategy Incorporated June 2008 - (Free Research) The BI Survey 7, the leading independent survey of real-world BI implementations, provides unique, statistically significant insight into actual BI implementations and customer experiences with various BI products.  (WHITE PAPER) READ ABSTRACT |

DataFlux Positioned in Leaders Quadrant of the 2010 Magic Quadrant for Data Quality Tools by DataFlux Corporation July 2010 - (Free Research) DataFlux was recently positioned by Gartner, Inc. in the Leaders Quadrant of its 2010 “Magic Quadrant for Data Quality Tools” report. Gartner’s Magic Quadrants evaluate vendors within a particular technology market based on their completeness of vision and ability to execute. Use this Magic Quadrant to understand the data quality tools market.  (ANALYST REPORT) READ ABSTRACT |

Virtualization Performance of SAP® ERP on the Intel® Xeon® Processor 7500 Series with VMware by VMware and Intel May 2010 - (Free Research) Intel® Xeon® processor 7500 series-based servers offer extraordinary new value for virtualizing SAP solutions. They deliver near-native performance for applications running in virtual machines, while providing levels of reliability and scalability never before seen in industry-standard servers. Read this white paper to learn more!  (WHITE PAPER) READ ABSTRACT |

E-Book: Best Practices for Buying Business Intelligence Technology by IBM January 2011 - (Free Research) The BI market offers a dizzying array of technology options. From collecting organizational requirements, writing RFPs, conducting evaluations and running proof of concept projects, there is a lot involved in BI purchases. Read on to get straightforward advice from industry analysts and expert practitioners.  (EBOOK)

Alteryx helps leading restaurant chain, Chipotle, increase its ability to find, open and maintain its profitable stores by Alteryx, Inc. January 2011 - (Free Research) Chipotle needed a way to deploy more timely sales forecasting data and its complex site location selection model to its brokers. The solution integrates current data and allows user flexibility to update data and analyses using an optimized Alteryx application. Chipotle real estate managers can now spend more time on real estate transactions.  (CASE STUDY) READ ABSTRACT |

How to write a RFP for Master Data Management: 10 Common Mistakes to Avoid by Siperian, Inc. September 2007 - (Free Research) Critical master data management (MDM) functionality can be easily overlooked when request for proposals (RFPs) are narrowly focused on a single business data type. Ensure success by avoiding 10 costly mistakes when writing your RFP.  (WHITE PAPER) READ ABSTRACT |

Optimize Application Delivery for GlobalDeployment Of SAP® BusinessObjects™ Enterprise with Blue Coat Systems Acceleration by BlueCoat July 2011 - (Free Research) Blue Coats SAP BusinessObjects Enterprise Software is a market leading Business Intelligence solution, enabling customers to discover and share business insight for optimal decision making.  (WHITE PAPER) READ ABSTRACT |

An Introduction to the World Digital Asset Management Market by EMC Corporation March 2008 - (Free Research) DAM is defined as a value chain of software products that enable the archival and management of digitized content.  (WHITE PAPER) READ ABSTRACT |

The Great Software Mind Meld: How “The Cloud” Is Helping Vendors Peer Inside the Heads of Prospective Buyers by Runaware June 2011 - (Free Research) The difference between intriguing software and best-selling software is customer insight from feedback. Read this white paper to learn about a cloud-based analytics solution that for the first time allows software vendors to cull actionable intelligence from reliable, untainted customer feedback.  (WHITE PAPER) READ ABSTRACT |

Magic Quadrant for Data Warehouse Database Management Systems (Gartner) by Teradata April 2011 - (Free Research) The data warehouse DBMS market is undergoing a transformation, including many acquisitions, as vendors adapt data warehouses to support the modern business intelligence and analytic workload requirements of users. This document compares 16 vendors, including IBM & Netezza, to help customers find the right one for their needs.  (WHITE PAPER) READ ABSTRACT |

Social Intelligence Approaches to Support Four Core Customer Scenarios by Hewlett-Packard Limited June 2012 - (Free Research) This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence.  (WHITE PAPER) READ ABSTRACT |

Big Data Analytics and The New Era of Data Warehousing by Information Builders December 2011 - (Free Research) This paper discusses how customer demands have prompted recent changes in the data warehouse market, and how those changes are opening the door for a new breed of vendors beyond those who previously dominated the industry with stack offerings.  (WHITE PAPER) READ ABSTRACT |

Case Study: Meka Pro harnesses analytics to improve profitability of manufacturing projects by IBM January 2013 - (Free Research) You operate in a global market and in order to be successful you need to customize your business strategy for different markets. Analytics tools can help you obtain the intelligence you need to tailor your approach to specific markets and audiences. Read on to learn how a manufacturing company used analytics to increase profitability by 10%.  (CASE STUDY) READ ABSTRACT |

Optimize Application Delivery for Global Deployment Of SAP® BusinessObjects™ Enterprise with Blue Coat Systems Acceleration by BlueCoat March 2011 - (Free Research) Blue Coats SAP BusinessObjects Enterprise Software is a market leading Business Intellience solution, enabling customers to discover and share business insight for optimal decision making.  (WHITE PAPER) READ ABSTRACT |

Advanced Marketing Automation: Maximize Returns on Customer Communication Strategies through Intelligent, Integrated Marketing Processes by SAS Institute Inc. May 2010 - (Free Research) This paper explores how many companies are turning to advanced marketing automation for improved efficiency and effectiveness of marketing activities. Read on to learn how to provide a comprehensive solution for current marketing challenges and learn how to maximize campaign returns through the essential phases of a disciplined marketing process.  (WHITE PAPER) READ ABSTRACT |

Leading Interactive Games Designer Accelerates Business Intelligence Program by Cisco Systems, Inc. January 2012 - (Free Research) In this white paper, Rajesh K. Gupta, Electronic Arts' senior manager of applications for business intelligence (BI) and data services, explains how EA avoids many costly problems due to timely data access. Read this now to gain insight into how EA deployed job scheduling software and what benefits it reaped by doing so.  (WHITE PAPER) READ ABSTRACT |

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.  (SOFTWARE PRODUCT)

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.  (CASE STUDY) READ ABSTRACT |

Assessing the Total Cost of Ownership for BI by LogiXML January 2012 - (Free Research) This report provides mid-market organizations a framework for evaluating the total cost of ownership (TCO) of business intelligence (BI) solutions.  (WHITE PAPER) READ ABSTRACT |

Channel Success Stories: The SMB Market Case Study: KIS by Dell PartnerDirect and Intel December 2008 - (Free Research) This Channel Success Story will give you insight into how KIS is addressing Data Consolidation and Management; Green IT; Virtualization; Security; Unified Communications and "earning its stripes" in the SMB market.  (PODCAST) READ ABSTRACT |

Visual Discovery Tools by SearchBusinessAnalytics March 2013 - (Free Research) Visual discovery tools help enable business users to access and analyze data with minimal assistance from the IT department. Consult this white paper to learn more about who the target users of visual discovery tools are and how they help analyze data in a variety of systems.  (WHITE PAPER) READ ABSTRACT |

SM Marketing case study by SAS Institute Inc. March 2013 - (Free Research) This case study details how one organization, by implementing the right high-performance analytics and data visualization platform, was able to gain deep insight into customer data – allowing them to boost merchandizing, improve store operations, promote customer loyalty, and more.  (CASE STUDY) READ ABSTRACT |

Faster analysis, better outcomes: How the right data analytics tools lead the way by IBM September 2012 - (Free Research) This resource introduces a personal analytics platform that can provide valuable business insights in functional areas such as finance, customer service, sales, and marketing – empowering you to make smarter, more strategic decisions.  (WHITE PAPER) READ ABSTRACT |

Drive Marketing in Real Time with SAP HANA by SAP America, Inc. December 2012 - (Free Research) View this e-book to learn how SAP HANA analytics can help marketing organizations increase revenues by identifying new customer segments and business opportunities, improve customer loyalty with highly personalized marketing programs, and reduce marketing spend and maximize impact through outcome simutions before launch.  (EBOOK) READ ABSTRACT |

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