This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

A new study, Define What's Valued Online, confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Learn about basic changes you can make to improve your online content. 

Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

Using two of the Intel SS4000-E storage servers mirrored for additional redundancy, Philips has cut about USD 10 thousand off the storage cost for more than one terabyte of data by eliminating the need to buy expensive optical disks. 

The benchmark study described in this whitepaper demonstrates Oracle Complex Event Processing's (CEP's) ability to provide both very high throughput and low latency on a single Exalogic compute node with a use case that is very typical of financial front office applications in capital markets. 

This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

In this case study, explore how auto supplier TS TECH North America accelerated its ERP platform migration with a pre-built, pre-engineered infrastructure solution. 

Layered Tech chose Dell servers to build a new infrastructure that would take its managed hosting and cloud services to a new level, and saw performance increase by 22 percent. Download this case study for more information. 

Learn how Expedient Communications expanded from a managed service provider into cloud computing, with a focus on auditability and security. Gain insight into best practices for building private clouds and evaluating external cloud services from Alex Rodriguez, Expedient’s Vice President of Systems Engineering and Product Development. 

This case study examines Equifax's process of implementing a Business Rule Management System (BRMS) and the lessons learned. It provides readers with an understanding of BRMS as well best practices should they choose to implement a BRMS.