This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. 

Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 

As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators. 

In this podcast, Forrester Research's Phil Murphy tackes the big issues concerning application rationalization: what it means for your business, the key factors driving it and the tangible benefits this approach provides. 

CIOs are more confident of securing technology budget increases than at any time in the last five years, according to the CIO Technology Survey 2012. 

Learn how midsize companies can rapidly adopt Business Intelligence (BI) and Performance Management (PM) technologies while minimizing training, support and ongoing costs in this research note from Nucleus Research. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

This global benchmarking study from ESI international identifies the key challenges and successes experienced by project and programme management offices (PMO) and draws recommendations for the future. 

The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 

This  Whitepaper is based on Juniper Research’s  November 2010 report entitled:  “4G LTE Revenue Opportunities: Business Models, Scenarios and Operator Strategies 2010-2015”. 

In order to combat the ever-evolving challenges of today’s networks, it’s time to head back to school in our exclusive Network Evolution University – Featuring three distinct classes and nine progressive learning lessons that explore all there is to know about next generation networks and how to overcome the challenges they present.