This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

In this paper we will take a look at this disturbing trend and provide useful guidance for maximizing the value of SIEM and log management tools, while focusing on protecting systems and data not on simply checking the compliance check box. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

This week’s Computer Weekly examines the growing threat from smartphones being targeted by hackers and viruses as the devices are increasingly used for work. Hospitality giant Mitchells & Butlers talks about its migration to the cloud and the CIO of Airbus discusses his IT priorities and how he spends €500m a year on IT. 

This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 

<p>Read this case study to learn about one biomedical research firm's search for more efficient backup and storage operations in today's data-intensive IT environments.</p> 

SharePoint 2010 is the next step for companies that want to provide their employees the tools and information they need to be effective and efficient in the workplace. Learn the changes and improvements made to the six functional areas of SharePoint 2010 and how they come together to benefit your organization. 

Many enterprises have discovered that the use of virtualization to support desktop workloads creates a range of significant benefits. This VMware sponsored webcast with IDC will provide both quantitative measurement of the business value -- defined as the expected ROI -- and qualitative analysis associated with the use of VMware View™. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

End-user requirements for reliable, high-performance applications have left SMBs searching for ways to further leverage their virtualized environments. Read this white paper to find out why SMBs are deploying Windows Server 2008 R2, why SMBs will move to Windows Server 8, and how best to configure your infrastructure to optimize this technology. 

<p>Read this white paper to understand the principles of sales order processing (SOP) software automation and important questions to ask during your selection process to choose the most appropriate vendor.</p>