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10 Ways to Improve B2B Email Deliverability and Effectiveness by Vtrenz, Inc.
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Why B2C Database Marketing Firms Don't Understand B2B Companies by Extraprise Group, Inc.

August 2008 - (Free Research)
This whitepaper explains why B2C-oriented database marketing firms lack an understanding of how the data they manage and discover are really used. It also addresses how B2B marketers need a complex process to make their efforts more productive. 
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CRM: The Essential Guide - Five Principles for CRM Success by CDC Software - Pivotal CRM (E-mail this company)

December 2007 - (Free Research)
This CRM guide distills insights from customers, prospects, industry analysts, and the press down to five key principles for CRM success. Use these five CRM principles as a guide for selecting the right solution and deploying CRM successfully. These principles will help you develop a CRM strategy that is aligned with your company’s strategic goals. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Simplify the business of doing business: IBS Integrator by IBS, International Business Systems

IBS Integrator is multi-platform software that integrates systems, applications, databases, web portals and processes, it automates and connects business processes all along the supply chain in manufacturing, distribution and other industries. 
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CS-ENTERPRISE--Complete Enterprise Configuration Management System by Configuration Solutions

Our CS-Enterprise software suite allows you to quickly deploy a configuration solution throughout your entire organization and extended enterprise. 
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Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

Achieved Closed-Loop B2B Marketing by Extraprise Group, Inc.

August 2008 - (Free Research)
Database marketing’s time is now, and as companies realize its importance the number of constituents will grow, meaning the database should be at the forefront of all new initiatives. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT | GO TO PODCAST

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM (E-mail this company)

Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable CRM solution, Pivotal CRM enables companies to cost-effectively adapt & integrate to fit their unique business processes. 
(SOFTWARE PRODUCT) GO TO DETAILED REPORT

Customer Affinity: The New Measure of Marketing by CMO Council.

September 2008 - (Free Research)
TECHNOLOGY MARKETERS CHALLENGED TO REORGANIZE AROUND CUSTOMERS: A new CMO Council study finds Customer Affinity is the new measure of marketing effectiveness as vendors struggle to establish customer-centric business practices. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT | GO TO PODCAST

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation.

September 2008 - (Free Research)
This paper makes the case that companies that understand the strategic value of CRM technology to achieve dramatic increases in revenue, productivity, and customer satisfaction will have a significant lead on those who lag in the adoption of CRM. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by CDC Software

September 2008 - (Free Research)
This paper explains, CRM is first and foremost a strategy, and CRM technology enables and supports this unique business strategy--not the other way around. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success by CDC Software - Pivotal CRM (E-mail this company)

November 2006 - (Free Research)
Most CRM vendors claim their solution is customizable. Understanding what "customizable" really means, however, can make the difference between attaining your organization's goals and implementation disaster. CDC Software is pleased to offer you a new free white paper that will help you understand the difference and why it matters. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Ross Enterprise ERP - Enterprise Resource Planning by CDC Software - Ross Enterprise

Ross Enterprise ERP business solutions from CDC Software are designed to address the unique challenges of recipe and formula-based process manufacturers. If you are in the Food and Beverage, Life Sciences, Chemicals, Metals, Natural Products, or other process manufacturing industries, Ross Enterprise ERP is designed specifically for you. 
(SOFTWARE PRODUCT) GO TO DETAILED REPORT

CRM Built for Sales :The Executive Guide to Selecting CRM that Meets Sales Needs by CDC Software

October 2008 - (Free Research)
This white paper provides core principles companies can use to help them select a CRM system that each sales user feels was built just for them. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Business Community Management: A Comprehensive Approach to Supply Chain Communication by Inovis USA, Inc

September 2008 - (Free Research)
This white paper will examine the current state of B2B communication; detail the steps needed to mitigate the challenges created by B2B; and outline the concepts behind Business Community Management. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

eGuide: Guide to Network Security by Cisco Systems, Inc

September 2008 - (Free Research)
There are many components when it comes to whole network security. Read this Expert E-Guide to learn how having a well-written security policy and a reliable network security checklist will help your organization ensure a more secure network. 
(E-LEARNING TUTORIAL) READ ABSTRACT | GO TO E-LEARNING TUTORIAL

The network manager's guide to application delivery and optimization by Blue Coat

July 2008 - (Free Research)
In this video, expert Robin Layland discusses why applications delivery is so critical, how traffic can be optimized on the WAN, and how security and virtualization affect the performance of applications on the network. 
(VIDEOCAST) READ ABSTRACT | GO TO VIDEOCAST

The Best Database Marketing Discoveries for B2B Companies by Extraprise Group, Inc.

August 2008 - (Free Research)
This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company’s overall marketing spend. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

B2B Database Marketing Trends and Best Practices by Extraprise Group, Inc.

August 2008 - (Free Research)
This article reviews specific client examples of best practice application of database marketing in B2B environments. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success by CDC Software

September 2008 - (Free Research)
In this paper, you will learn about the different categories of customization and the role a flexible architecture plays in being able to customize with ease, as well as flexibility’s importance in deploying, upgrading, and integrating your CRM system. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

February 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

Successful Business Guide for Data Migration: Re-engineering Data for Optimized Value by Datanomic.

April 2008 - (Free Research)
Up to 75% of new systems fail to meet expectations, often because flaws in the migration process result in invalid data. With an understanding of the challenges, managing the migration as part of the investment is much more likely to delive… 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Accelerating the Delivery of On-Demand Applications to Meet Escalating Expectations of Corporate Customers by Akamai Technologies.

March 2008 - (Free Research)
The purpose of this whitepaper is to examine the escalating service delivery requirements of the SaaS marketplace. 
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

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