Increasing numbers of enterprises are incorporating project portfolio management in their strategic planning. And just as individuals use financial reports and analyses to consider various investment options, the enterprise uses an analysis called the Business Case to evaluate various project proposals for inclusion in the project portfolio. 

This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers. 

Consolidating and modernizing the IT that runs your B2B and file transfer environments – the backbone of your supply chain - can deliver big rewards: cost savings, improved efficiency, and revenue growth. Read this paper to learn the seven key success factors for a consolidation and modernization project and how to achieve them in your business. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

Your company’s success relies heavily on the quality of its core  business applications. Watch this webcast to see how Levi Strauss & Company cut costs and improved their operational efficiency with SAP’s application life cycle management solution (ALM). <br /><br /> 

This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

<p>This white paper presents an effective way to establish a requirements definition (RD) process that reduces the need to rework requirements and speeds development time. Read more inside to learn how you can get started now.</p> 

Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 

Project management performance is improving but the environment is increasingly challenging. This final report from the ComputerWeekly Project/Programme Management Survey details the state of the art and offers insights and recommendations for greater project success.