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Featured Sponsors
Actuate OnPerformance – Performance Management OnDemand by Actuate
Actuate OnPerformance provides all the benefits of the world's leading Performance Management application without the IT headache. For as little as $60 per user, per month, Actuate OnPerformance eliminates the resource requirements associated
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Collaborative Reporting Architecture by Actuate
January 09, 2008 - (Free Research)
The Actuate® Enterprise Reporting platform is designed to create, maintain and deliver the structured account information required by today's most demanding Customer Self-Service and Online Channel applications for the words' l...
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Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends
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April 12, 2013 - (Free Research)
With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
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Convergence of Sales and Marketing by Neolane Inc.
October 2008 - (Free Research)
This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
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Give Microsoft Dynamics CRM Users What They Want: Their Data by Scribe Software Corporation
May 2011 - (Free Research)
This brief paper discusses a data migration approach that has the sophisticated capabilities to transform and merge your source data into a format that is highly usable for uses of Microsoft CRM. Learn how to get the right information, in the right place, at the right time.
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Landing Page Optimization: Best Practices to Lift Conversion by WebTrends
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January 2013 - (Free Research)
Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.
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Staples Case Study by IBM
September 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers.
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Immediate ROI and Risk Mitigation with Boomi AtomSphere – Customer Success Story by Dell Boomi
April 2010 - (Free Research)
When Global Forex had to integrate customer data from their databases to Salesforce, they thought they had a huge project to undergo. However after implementing Boomi AtomSphere for the job, it suddenly became and easily manageable and cost effective project. Read on to learn the immediate benefits and ROI they experienced from choosing Boomi.
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Online Testing for Site Optimization: 101 by WebTrends
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April 2013 - (Free Research)
Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
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Nine Real-World Results from Testing and Targeting by WebTrends
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April 2013 - (Free Research)
In today's wired world, you must make sure your website is optimized for optimal ROI and sales. Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
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Three Key Steps to B2B Marketing Optimization by Marketo
April 2010 - (Free Research)
In B2B marketing, small changes can mean big differences to the success of marketing programs. But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
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Business Objects Data Migration Solution by Business Objects
January 2008 - (Free Research)
With a Business Objects data migration solution, you can lower your risks and better manage the complexities of your data migration project.
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Improve Your Bottom Line with Repeatable Services by SAP America, Inc.
December 2011 - (Free Research)
Service productization can be a huge benefit to service organizations, as it offers predictable outcomes that have previously been inconsistent. Check out this informative resource to examine the trend in productizing services, discover a framework that could help your business benefit, and learn how to avoid productization pitfalls.
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Data Quality and Identity Resolution by Informatica
May 2008 - (Free Research)
This paper describes how identity resolution complements and extends the application of data quality and data integration processes into business applications.
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Database Consolidation onto Private Clouds by Oracle Corporation
August 2011 - (Free Research)
Consolidating databases onto a private cloud is a new model for the delivery of database services. Private clouds consolidate servers, storage, operating systems, databases, and mixed workloads onto a shared hardware and software infrastructure.
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