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Seven Practical Ways High-Volume Mailers Can Prepare for the Proposed Postal Rates and save Millions by Pitney Bowes Group 1 Software

May 2008 - (Free Research) The request for changes in postal rates proposed by the USPS® in the pending rate case look to align postal rates with the true cost of accurate, timely mail delivery. This white paper examines the seven most significant opportunities availabl…
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Aite Group Research Report - Rise of Dark Pools and Rebirth of ECNs: Death to Exchanges? by Advent Software, Inc

July 2008 - (Free Research) This whitepaper examines some of the key trends within the U.S. ATS market, and provides clear categorizations of some of the platforms vying for market share. This report also provides U.S. equities market share estimates and future projections.
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Direct Marketing Company Gets It Done Faster with DMExpress by SyncSort

April 2008 - (Free Research) Syncsort provided DMC with a free Proof-Of-Concept to demonstrate the benefits that DMExpress could provide. Using DMExpress, DMC was able to significantly decrease the elapsed time.
(CASE STUDY) READ ABSTRACT | GO TO CASE STUDY

Taming Transactional Email - Tips to Gain Control and Determine if Outsourcing Makes Sense by Silverpop Systems, Inc. (E-mail this company)

September 2007 - (Free Research) While commercial emails are increasingly ignored or considered spam, recipients say transactional messages are most worth reading. The challenges associated with triggered or transactional email programs are numerous. This paper reviews the steps necessary to implement a transactional email marketing campaign and methods for easing implementation.
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Email Creative That Works - An Evaluation Of Opens And Click Rates Associated With Various Creative Elements by Silverpop Systems, Inc. (E-mail this company)

January 2006 - (Free Research) To help marketers identify creative elements that can really improve results, Silverpop undertook a comprehensive study of both BtoB and BtoC email messages, evaluating a variety of creative elements and comparing open and click rates. The study revealed some interesting and surprising results.
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics by Silverpop Systems, Inc. (E-mail this company)

January 2006 - (Free Research) To identify how companies are using transactional email & identify best practices, Silverpop undertook a study of the messages sent to recipients immediately following an online purchase. Findings show how some companies capitalize on using this targeted marketing channel, while others fail to harness the full power of transactional email marketing
(WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company)

June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!
(WEBCAST) READ ABSTRACT | GO TO WEBCAST

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.
(WEBCAST) READ ABSTRACT | GO TO WEBCAST

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company)

March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.
(ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

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