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How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com

October 07, 2009 - (Free Research)
In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline. 
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Content Mapped to Buying Stages Powers Nurturing Results by Genius.com

October 07, 2009 - (Free Research)
This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. 
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Creating Sales Opportunities with Lead Scoring by Genius.com

October 07, 2009 - (Free Research)
Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues. 
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The Science and Art of Selling by Genius.com

October 07, 2009 - (Free Research)
This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts. 
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Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results by Genius.com

October 07, 2009 - (Free Research)
Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues. 
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Advanced Reporting for Salesforce by SAP BusinessObjects

October 19, 2009 - (Free Research)
As a salesforce.com customer, you understand gathering data is only the first step towards success. Reports from Salesforce still require a lot of hands-on manipulation to get to the level of insight you and your executives need to make effective decisions. 
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A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation

November 02, 2009 - (Free Research)
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking. 
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The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success by Microsoft

September 14, 2009 - (Free Research)
This white paper explains the importance of flexible software architecture, and how the right CRM solution can support and even advance an organization’s ability to evolve in lock-step with changes as they occur--enabling them to attain and maintain a competitive advantage. 
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NBA Basketball Team Scores with Sales Force Automation Tool by Microsoft

April 11, 2008 - (Free Research)
Read how a Microsoft Dynamics solution helped a NBA Basketball team gain benefits such as system connectivity, sales force automation, and enhanced productivity. 
(CASE STUDY) READ ABSTRACT |

Switching from Salesforce.com to Microsoft Dynamics CRM Helps Jones Lang LaSalle Implement Global Enterprise Model by Microsoft

July 22, 2008 - (Free Research)
Microsoft Dynamics CRM has enabled Jones Lang LaSalle to share customer and account information globally, while still offering functionality tailored to the unique processes of its many business units and more than 700 local offices. 
(CASE STUDY) READ ABSTRACT |

Microsoft Dynamics CRM Online Case Study: High Five Sportswear by Microsoft

September 09, 2009 - (Free Research)
Learn how a sports apparel company was able to drastically improve customer service by adopting Microsoft Dynamics as their CRM system. 
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Microsoft Dynamics CRM Online Case Study: Data Reduction Systems by Microsoft

September 09, 2009 - (Free Research)
Learn why Data Reduction Systems, an information and data retention service provider switched Microsoft Dynamics CRM from salesforce.com to improve all areas of customer management. 
(CASE STUDY) READ ABSTRACT |

Increase Workforce Productivity Using Microsoft Dynamics CRM and Windows Mobile by Microsoft

September 09, 2009 - (Free Research)
In this presentation, we explain how Microsoft can help your employees be more nimble, productive, and responsive to your customers by providing them with access to the critical information they need to make decisions. 
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Improve Customer Relationships Using the 2007 Office System by Microsoft

September 09, 2009 - (Free Research)
This webcast demonstrates how Microsoft software can help you develop more profitable customer relationships by simplifying how your employees work with colleagues, partners, and customers. 
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Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft

September 09, 2009 - (Free Research)
Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. 
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Grow Your Business with Microsoft Dynamics CRM by Microsoft

September 09, 2009 - (Free Research)
View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. 
(WEBCAST) READ ABSTRACT |

Increase Sales Productivity by Creating a Connected and Collaborative Sales Force by Microsoft

September 09, 2009 - (Free Research)
Find out how you can get the sales solution of the future today. In this webcast, you learn how creating a connected, collaborative sales team can help you win new business, as well as keep the business you already have. 
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Multitenant CRM Enables Rapid Deployment, Flexible Foundation for Field Sales Team by Microsoft

October 21, 2008 - (Free Research)
Facing rapid growth, U.S. Dynamics Field Sales needed a sales force automation tool that would map to the team's unique solution-selling process and drive adoption among sales staff. Working with Microsoft® IT, U.S. Dynamics Field Sales deployed Microsoft Dynamics® CRM and integrated it with its legacy CRM system, providing the team with... 
(CASE STUDY) READ ABSTRACT |

Sales and Marketing: The New Power Couple by Microsoft

December 01, 2008 - (Free Research)
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. 
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Improving Sales Productivity: An Opportunity for Sales and IT Leadership by Microsoft

April 01, 2008 - (Free Research)
The main focus of this white paper is about revealing key factors in sales rep productivity, including what helps improve their efficiency (increasing selling time) and effectiveness (getting better results from the available selling time). Both are important and require strong leadership and teamwork between the sales and IT departments. 
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Achieving Sustained Growth through Operational Excellence by SAP AG

June 02, 2009 - (Free Research)
Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts. 
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Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG

February 01, 2008 - (Free Research)
Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more! 
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Don't Be Blind-Sided: How to Use Your Salesforce.com Data to Improve Sales Performance by Birst

October 19, 2009 - (Free Research)
As a sales manager, you may not have access to business analytics that may be telling a story about your team's performance. What analytics do you need in order to answer questions that may come down from upper management? In this session, you'll learn about what you need to see, report on, and summarize to manage your team's performance. 
(WEBCAST) READ ABSTRACT |

Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting by SAP America Inc

April 27, 2009 - (Free Research)
Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle. 
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Seven Tips for Profiting from Lean Times with CRM by Oracle Corporation

January 26, 2009 - (Free Research)
With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need. 
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