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Driving operational excellence with predictive analytics by IBM

August 13, 2012 - (Free Research)
This paper discusses the key benefits and outlines several use cases for leveraging predictive analytics to enhance operational efficiency. Discover how leading organizations are improving business visibility through fact-based decision making across core operational processes. 
(WHITE PAPER) READ ABSTRACT |

Why Marketers Need Data Visualization by SAS

April 30, 2013 - (Free Research)
Explore the crucial role data visualization plays in helping marketing organizations get the right messages to the right customers, drive revenue growth, and manage marketing performance to do more with less. 
(WHITE PAPER) READ ABSTRACT |

How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com

October 07, 2009 - (Free Research)
In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline. 
(WHITE PAPER) READ ABSTRACT |

California Institute for Telecommunications and Information Technology (Calit2) Uses Kognitio WX2 for CAMERA Project by Kognitio

July 2007 - (Free Research)
In this case study Calit2 and Cyberinfrastructure for Advanced Marine Microbial Ecology Research and Analysis (CAMERA) develop a cost-effective, high-performance environment where researchers have unlimited access to the existing genomics data. 
(CASE STUDY) READ ABSTRACT |

A Marketing Pilot for FTTH Network Rollout by ECI Telecom

November 2010 - (Free Research)
Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results. 
(WHITE PAPER) READ ABSTRACT |

Sybase Video: Complex Event Processing for Continuous Intelligence by Sybase, an SAP company

July 2011 - (Free Research)
Discover how Sybase uses Complex Event Processing to help financial services companies capitalize on critical opportunities as they happen. This real-time Continuous Intelligence delivers actionable insights to enable informed decisions that can increase revenue, solve customer problems and reduce risk. 
(VIDEO) READ ABSTRACT |

Sybase® Market Liquidity Analysis by Sybase, an SAP company

May 2011 - (Free Research)
A full market perspective is difficult because of fragmented liquidity. Many securities are traded on more than one exchange or alternative trading venue. Knowing when, where and how to trade can be a challenge, and it’s getting harder all the time as the markets evolve. 
(WHITE PAPER) READ ABSTRACT |

The Relevance Revolution: Making the Move from Personalized to Individualized Marketing by Portrait Software

September 2008 - (Free Research)
This paper explains the challenges marketers face today and how innovative, next generation campaign approaches are beginning to separate the best from the rest. 
(WHITE PAPER) READ ABSTRACT |

Infor - ERP SyteLine by Infor

September 2008 - (Free Research)
Infor ERP SyteLine spans the business of manufacturing to align supply with demand and support the business and operational challenges of manufacturers. Download this demo to get a better understanding of how this software can benefit your company. 
(DEMO) READ ABSTRACT |

Tips from the Trade - Competing on Web Analytics by SAS

May 2010 - (Free Research)
How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics. 
(WHITE PAPER) READ ABSTRACT |

Using Advanced Analytics to Gain Insights into Your Revenue Stream by SAP America, Inc.

February 2009 - (Free Research)
This CustomerCentric Selling® research can help organizations analyze their sales and marketing processes to gain insights more quickly and accelerate business performance. 
(WHITE PAPER) READ ABSTRACT |

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc

August 2008 - (Free Research)
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. 
(WEBCAST) READ ABSTRACT |

Show How Marketing Makes Money: A 5-Step Plan for Proving ROI by Vtrenz, Inc

June 2008 - (Free Research)
This white paper outlines a simple plan to help ensure the outcome of your evaluation efforts both meaningful and manageable. 
(WHITE PAPER) READ ABSTRACT |

Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers by IBM

May 2008 - (Free Research)
This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments. 
(WHITE PAPER)

The New Language of Business: SOA and Web 2.0. Download a complimentary chapter by IBM

October 2007 - (Free Research)
Sandy Carter, Vice President of SOA and WebSphere Strategy, IBM Corporation, takes readers through a specific roadmap on how, where, when, and why to embrace a Service Oriented Architecture (SOA) strategy in her new book. 
(WHITE PAPER)

IBM SPSS Data Collection - Know what they're really thinking by IBM

July 2013 - (Free Research)
Tune into this short video to find out more about how you can sift through the mountains of data in your business. It explains the benefits of custom dashboards and how your business can benefit from collaborating on ideas and optimizing decision making. 
(WEBCAST) READ ABSTRACT |

IBM Smart Analytics System Demo by IBM

March 2011 - (Free Research)
This demo helps customers learn about IBM Smart Analytics System product offerings and benefits.  
(PRODUCT DEMO) READ ABSTRACT |

Meeting the Demands of the Smarter Consumer by IBM

August 2010 - (Free Research)
IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want. 
(WHITE PAPER) READ ABSTRACT |

Making Web 2.0 Work for Your Enterprise: Internal Deployments by Oracle Corporation

August 2008 - (Free Research)
Making knowledge more visible increases innovation and shortens turnaround times. Increased collaboration accelerates productivity. With Web 2.0, your company transforms into a more-socially connected organization that reacts faster and more effectively to the market. 
(WHITE PAPER) READ ABSTRACT |

Dataquest Insight: Oracle and SAP Approach the Small and Midsize Business Application Market via Different Product and Channel Approaches by Oracle Corporation

December 2008 - (Free Research)
In this report, Gartner analyzes Oracle's and SAP's recent moves with respect to small and midsize business application products and channels and what they mean for company ecosystems. 
(WHITE PAPER) READ ABSTRACT |

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation

September 2008 - (Free Research)
This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. 
(WHITE PAPER) READ ABSTRACT |

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc.

October 2011 - (Free Research)
Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. 
(EBOOK)

Transforming Your Organization to Agile: The Inside Story of Salesforce.com’s Transformation from Waterfall to Agile by CA Technologies.

May 2010 - (Free Research)
Read this white paper for the story of how, through the efforts of salesforce.com and CA, agile development has come to the cloud, and why that matters to companies looking to take agile beyond the pilot project stage into their broader organization. 
(WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company)

June 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 
(WEBCAST) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 
(ANALYST REPORT) READ ABSTRACT |

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