Strategic insights for your social CRM strategy by Infor
May 08, 2013 - (Free Research)
This expert e-guide provides a comprehensive look at the challenges of defining a social media strategy for CRM, offers advice on choosing the right tools, and highlights how to train employees on new social media technologies.
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CIO Handbook: Personalizing the Customer Experience by SearchCIO.com
March 14, 2013 - (Free Research)
CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
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5 Ways to Optimize Your Workforce by Aspect
December 14, 2012 - (Free Research)
You need to provide a flexible, efficient and consistent customer experience, but with the myriad of communication channels available today, legacy service strategies are inadequate. Read on to learn how unified communications and workforce optimization can provide the visibility and control needed to deliver exceptional customer service.
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Convergence of Sales and Marketing by Neolane Inc.
October 2008 - (Free Research)
This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
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Automating Closed-Loop Marketing by Neolane Inc.
October 2008 - (Free Research)
Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past.
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Multi-channel Marketing Hits the Wall by Neolane Inc.
October 2008 - (Free Research)
This paper provides an easier and more flexible way to manage cross-channel marketing initiatives without costly investments in multiple technologies and service providers.
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Size DOES Matter - When Choosing the Right ERP Solution by Xperia
May 2006 - (Free Research)
In regards to Enterprise Resource Planning, customer-supplier relationships are more important for small-to-medium manufacturers than large ones, because small-to-medium manufacturers tend to have few IT resources, and rely more on the software supplier.
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Case Study: Mandarin Oriental by SDL Web Content Management Solutions Division
April 2011 - (Free Research)
This Video from SDL takes a look at the ways in which up-scale hotel conglomerate, Mandarin Oriental, has implemented SDL web content management solutions to help expand their business around the world. Watch this video today to learn more.
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Optimizing Customer Retention Programs by Portrait Software
December 2008 - (Free Research)
Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
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Workforce Management in a contact centre by Aspect
June 2012 - (Free Research)
In order to remain competitive, you need exceptional, 24x7 customer service. Savvy companies are integrating contact center processes with workforce management practices in order to enhance their service strategies. Read this expert report to learn 9 key business processes and 6 technologies required for a successful initiative.
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