Architecting High Performance eCommerce Platforms by Azul Systems, Inc
May 2008 - (Free Research) This paper outlines the primary steps to building successful eCommerce architectures which include understanding the business drivers and IT challenges, creating a demand model and translating and incorporating both into the eCommerce architecture.
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Domain Basics by BuyDomains.com
March 2008 - (Free Research) This podcast discusses domain and web related topics with the goal of helping the small business owner’s secure and develop their online presence driving revenue and growth.
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Xpressite Ecommerce: A Case Study by Kolaco, Inc.
June 2008 - (Free Research) SMB companies are often caught in the middle when analyzing ecommerce solutions. These companies require many of the same features that larger companies do, but often cannot afford the costs associated with an enterprise-sized ecommerce application, while many of the “out-of-the-box” offerings lack advanced functionality.
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Akamai Services for the High Tech Industry by Akamai Technologies
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Akamai solutions for high tech companies provide a high-quality user experience that improves the success of your online activities. Whether your goal is to increase downloading of electronic software or to drive greater adoption of your B2B portal, Akamai can deliver to your customers faster software and page download times across the globe.
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8 Seconds to Capture Attention: Silverpop’s Landing Page Report by Silverpop Systems Inc.
August 2008 - (Free Research) It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
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The Business Side of PCI Compliance Podcast by Cisco Systems, Inc
July 2008 - (Free Research) This podcast discusses the business impact of PCI compliance, from deadlines and fines to the industries that need to pay attention to PCI compliance on a global basis.
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The Best Database Marketing Discoveries for B2B Companies by Extraprise Group, Inc.
August 2008 - (Free Research) This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company’s overall marketing spend.
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TowerGroup on Rich Internet Applications and Online Merchant Card Portals by Actuate Corporation.
July 2008 - (Free Research) View this webinar featuring TowerGroup and Actuate and learn about adding value to traditional payment services to ensure customer retention and grow crucial revenue streams. Opportunities created by industry consolidations to deliver a seamless online experience have not been realized.
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KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
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KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc
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May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.
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